llms.txt

Fresco Brand Identity

A complete profile of Fresco's visual system — colors, typography, components, and personality.

Quick Facts

Field Value
Primary #4B5563
Accent #15803D
Body Font Inter
Heading Font Inter

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: construction professionals and project managers

Fresco Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {
 "family": "Inter",
 "role": "body"
 }
],
 "colors": {
 "primary": "#4B5563",
 "secondary": "#2563EB",
 "accent": "#15803D",
 "background": "#FFFFFF",
 "textPrimary": "#1F2937",
 "link": "#1F2937"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Inter",
 "heading": "Inter"
 },
 "fontStacks": {
 "heading": [
 "Inter"
 ],
 "body": [
 "Inter"
 ],
 "paragraph": [
 "Inter"
 ]
 },
 "fontSizes": {
 "h1": "48px",
 "h2": "24px",
 "body": "16px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "2px"
 },
 "components": {
 "input": {
 "background": "#FFFFFF",
 "textColor": "#1F2937",
 "borderColor": "#E3E6E9",
 "borderRadius": "0px",
 "borderRadiusCorners": {
 "topLeft": "0px",
 "topRight": "0px",
 "bottomRight": "0px",
 "bottomLeft": "0px"
 },
 "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px"
 },
 "buttonPrimary": {
 "background": "#15803D",
 "textColor": "#FFFFFF",
 "borderRadius": "0px",
 "borderRadiusCorners": {
 "topLeft": "0px",
 "topRight": "0px",
 "bottomRight": "0px",
 "bottomLeft": "0px"
 },
 "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px"
 },
 "buttonSecondary": {
 "background": "#2563EB",
 "textColor": "#FFFFFF",
 "borderRadius": "8px",
 "borderRadiusCorners": {
 "topLeft": "8px",
 "topRight": "8px",
 "bottomRight": "8px",
 "bottomLeft": "8px"
 },
 "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 10px 15px -3px, rgba(0, 0, 0, 0.1) 0px 4px 6px -4px"
 }
 },
 "images": {
 "logo": "https://fresco.build/_next/image?url=%2Flogos%2Ffresco_hammer_logo.png&w=256&q=75",
 "favicon": "https://fresco.build/favicon.ico",
 "ogImage": "https://takeoffs-web-53qypoip5q-uw.a.run.app/logos/fresco_hammer_logo.png",
 "logoHref": "/",
 "logoAlt": "Fresco Logo - A modern construction management platform"
 },
 "personality": {
 "tone": "professional",
 "energy": "medium",
 "targetAudience": "construction professionals and project managers"
 },
 "designSystem": {
 "framework": "tailwind",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0.95,
 "colors": 0.9,
 "overall": 0.925
 }
}