Fresco Brand Identity

A complete profile of Fresco's visual system — colors, typography, components, and personality — extracted from https://fresco-ai.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://fresco-ai.com/.

Colors

• Primary: #4B5563 (rgb(75, 85, 99))
• Secondary: #2563EB (rgb(37, 99, 235))
• Accent: #15803D (rgb(21, 128, 61))
• Background: #FFFFFF (rgb(255, 255, 255))
• Text Primary: #1F2937 (rgb(31, 41, 55))
• Link: #1F2937 (rgb(31, 41, 55))

Typography

Each font links to its Google Fonts page where available.

• Primary: Inter Google Fonts →
• Heading: Inter Google Fonts →

Visual Assets

UI Components

Input

• Background: #FFFFFF
• Text Color: #1F2937
• Border Color: #E3E6E9
• Border Radius: 0px
• Shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px

Button Primary

• Background: #15803D
• Text Color: #FFFFFF
• Border Radius: 0px
• Shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px

Button Secondary

• Background: #2563EB
• Text Color: #FFFFFF
• Border Radius: 8px
• Shadow: rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 10px 15px -3px, rgba(0, 0, 0, 0.1) 0px 4px 6px -4px

Brand Personality

• Tone: professional
• Energy: medium
• Audience: construction professionals and project managers

Fresco Brand in the Wild

Image: fresco-ai.com

Image: fresco-ai.com

Image: fresco-ai.com

Image: fresco-ai.com

Image: fresco-ai.com

Image: fresco-ai.com

Frequently Asked Questions

1. What is Fresco's primary brand color?
   Fresco's primary brand color is #4B5563. It anchors the visual identity across their website, product UI, and marketing materials.
2. What accent color does Fresco use?
   Fresco uses #15803D as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
3. What font does Fresco use?
   Fresco uses Inter as the primary typeface across body and headings.
4. Does Fresco use a light or dark theme?
   Fresco's primary site uses a light color scheme, with a background of #FFFFFF.
5. Where can I find Fresco's logo?
   Fresco's logo is available directly on their site (https://fresco-ai.com/). The current logo URL is included in the machine-readable JSON profile linked above.
6. How was this brand profile generated?
   This profile was extracted from https://fresco-ai.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Fresco.

Methodology

Brand data on this page was extracted from https://fresco-ai.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Fresco.