Flutterwave Brand Identity

A complete profile of Flutterwave's visual system — colors, typography, components, and personality — extracted from https://flutterwave.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://flutterwave.com.

• primary: #262C55 (rgb(38, 44, 85))
• secondary: #FB4E20 (rgb(251, 78, 32))
• accent: #0A0E27 (rgb(10, 14, 39))
• background: #FFFFFF (rgb(255, 255, 255))
• textPrimary: #1D1D1D (rgb(29, 29, 29))
• link: #0A0E27 (rgb(10, 14, 39))

Typography

Each font links to its Google Fonts page where available.

• primary: Moderat (Google Fonts →)
• heading: Moderat (Google Fonts →)

UI Components

Live previews rendered using Flutterwave's actual button styles.

• Button Primary

  • background: #0A0E27
  • textColor: #FFFFFF
  • borderRadius: 10px
  • shadow: none

• Button Secondary

  • background: #FFFFFF
  • textColor: #1D1D1D
  • borderRadius: 10px
  • shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: businesses and entrepreneurs

Flutterwave Brand in the Wild

Frequently Asked Questions

• What is Flutterwave's primary brand color?
  Flutterwave's primary brand color is #262C55.

• What accent color does Flutterwave use?
  Flutterwave uses #0A0E27 as an accent color.

• What font does Flutterwave use?
  Flutterwave uses Moderat as the primary typeface.

• Does Flutterwave use a light or dark theme?
  Flutterwave's primary site uses a light color scheme.

• Where can I find Flutterwave's logo?
  The current logo URL is available directly on their site (https://flutterwave.com).

• How was this brand profile generated?
  This profile was extracted using the Firecrawl branding extraction API.