Fluently Brand Identity

A complete profile of Fluently's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #0000EE
• secondary: #0A84FF
• accent: #4A92FF
• background: #000000
• textPrimary: #000000
• link: #4A92FF

Typography

• primary: Manrope — Google Fonts
• heading: Manrope — Google Fonts

Visual Assets

• Favicon:
• Social card (og:image):

UI Components

• input: background=#EFEFEF, textColor=#000000, borderColor=#767676, borderRadius=0px, shadow=none
• buttonPrimary: background=#000000, textColor=#000000, borderRadius=0px, shadow=none
• buttonSecondary: background=#1A1A1A, textColor=#000000, borderRadius=28px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: English learners seeking AI assistance

Fluently Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• English Fluency Test: How to Assess Your Speaking Level
  • Image:
  • Source: Blog
• English Verb Tenses: Complete Guide for Non-Native Speakers
  • Image:
  • Source: Blog
• IELTS Speaking Practice: Best Methods and Tools in 2026
  • Image:
  • Source: Blog
• AI Mock Interview: Prepare for Your English Job Interview with AI
  • Image:
  • Source: Blog
• Most Common English Grammar Mistakes Non-Native Speakers Make (And How to Fix Them)
  • Image:
  • Source: Blog
• How Long Does It Take to Become Fluent in English? (Realistic Timeline)
  • Image:
  • Source: Blog

Working with these fonts

Not found on Google Fonts? Instructions for use:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (specific routes may load certain weights).
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources) and copy out the matching @font-face declarations, rewriting each src: url(...) to your local file path.

Programmatic alternative: use Playwright or Puppeteer.

Only do this if you have permission to use the brand assets.

Machine-Readable Profile

{
 "colorScheme": "dark",
 "fonts": [
  {
   "family": "Manrope",
   "role": "body"
  },
  {
   "family": "Roboto",
   "role": "unknown"
  },
  {
   "family": "Helvetica",
   "role": "unknown"
  },
  {
   "family": "Arial",
   "role": "unknown"
  }
 ],
 "colors": {
  "primary": "#0000EE",
  "secondary": "#0A84FF",
  "accent": "#4A92FF",
  "background": "#000000",
  "textPrimary": "#000000",
  "link": "#4A92FF"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Manrope",
   "heading": "Manrope"
  },
  "fontStacks": {
   "heading": [
    "Manrope",
    "sans-serif"
   ],
   "body": [
    "sans-serif"
   ],
   "paragraph": [
    "Manrope",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "60px",
   "h2": "60px",
   "body": "20px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "0px"
 },
 "components": {
  "input": {
   "background": "#EFEFEF",
   "textColor": "#000000",
   "borderColor": "#767676",
   "borderRadius": "0px",
   "borderRadiusCorners": {
    "topLeft": "0px",
    "topRight": "0px",
    "bottomRight": "0px",
    "bottomLeft": "0px"
   },
   "shadow": "none"
  },
  "buttonPrimary": {
   "background": "#000000",
   "textColor": "#000000",
   "borderRadius": "0px",
   "borderRadiusCorners": {
    "topLeft": "0px",
    "topRight": "0px",
    "bottomRight": "0px",
    "bottomLeft": "0px"
   },
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "#1A1A1A",
   "textColor": "#000000",
   "borderRadius": "28px",
   "borderRadiusCorners": {
    "topLeft": "28px",
    "topRight": "28px",
    "bottomRight": "28px",
    "bottomLeft": "28px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "favicon": "https://framerusercontent.com/images/r5P23J542563SnfqGUy0YlzZnY.png",
  "ogImage": "https://framerusercontent.com/assets/soc76dEnqWYpWnjbdb1JhKvuUMM.png"
 },
 "personality": {
  "tone": "modern",
  "energy": "medium",
  "targetAudience": "English learners seeking AI assistance"
 },
 "designSystem": {
  "framework": "custom",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.9,
  "colors": 0.9,
  "overall": 0.9
 }
}