flower co.json
FLOWER CO. Brand Identity
A complete profile of FLOWER CO.'s visual system — colors, typography, components, and personality — extracted from https://flower.ai. Built for designers, agents, and AI tools.
- Page: https://characterquilt.com/branding/flower-co
- Machine-readable JSON: https://characterquilt.com/branding/flower-co.json
- Per-page llms.txt: https://characterquilt.com/branding/flower-co/llms.txt
Quick Facts
| Field | Value |
|---|---|
| Primary | #FFC500 |
| Accent | #FFC500 |
| Body Font | Roboto Mono |
| Heading Font | Roboto Mono |
Color Palette
- primary: #FFC500
- secondary: #6B7280
- accent: #FFC500
- background: #FFFFFF
- textPrimary: #222222
- link: #8B5CF6
Typography
- primary: Roboto Mono — https://fonts.google.com/specimen/Roboto+Mono
- heading: Roboto Mono — https://fonts.google.com/specimen/Roboto+Mono
Visual Assets
- Logo: data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2082.02%2072.05%22%20class%3D%22size-10%20mr-2%20lg%3Amr-4%20text-secondary-900%22%20fill%3D%22currentColor%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M34.87%2C22.13l-6.18%2C6.18v11.14s6.26%2C6.19%2C6.26%2C6.19l17.76-.21%2C6.09-6.01.28-10.93-6.19-6.35h-18.02ZM51.95%2C36.45l-2.11%2C2.09-12.08.15-2.15-2.12v-5.38s2.13-2.13%2C2.13-2.13h12.23s2.11%2C2.17%2C2.11%2C2.17l-.13%2C5.22h0Z%22%20style%3D%22fill%3A%20rgb(34%2C%2034%2C%2034)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M.3%2C39.91l1.73%2C12.1%2C7.47%2C2.47.07%2C7.76%2C11.56%2C6.66%2C5.42-1.69%2C3.92%2C4.84h14.65s4.51-4.38%2C4.51-4.38l5.01%2C2%2C12.53-4.52%2C1.22-7.37%2C7.56-.77%2C4.95-12.18-3.2-6.95%2C4.33-6.25h0s-3.85-13.47-3.85-13.47l-6.55-1.67-.37-6.61-10.85-6.81-6.18%2C1.63L50.1%2C0h-12.96s-3.7%2C4.7-3.7%2C4.7l-6.25-2.48-10.48%2C4.56-2.3%2C6.45-8.04.4L0%2C27.49l4.06%2C6.7-3.76%2C5.72ZM7.83%2C27.04l3.08-6.7%2C8.47-.42%2C2.85-7.98%2C5.09-2.21%2C8.38%2C3.33%2C4.81-6.12h6.46s4.88%2C5.56%2C4.88%2C5.56l7.42-1.96%2C5.27%2C3.31.46%2C8.1%2C7.61%2C1.94%2C1.85%2C6.5-4.71%2C6.81%2C3.6%2C7.82h0s-2.25%2C5.53-2.25%2C5.53l-8.68.88-1.42%2C8.59-6.23%2C2.25-6.74-2.69-5.75%2C5.58h-8.48s-4.82-5.96-4.82-5.96l-7.02%2C2.19-5.5-3.17-.08-8.76-8.1-2.68-.75-5.25%2C4.73-7.18-4.43-7.3Z%22%20style%3D%22fill%3A%20rgb(34%2C%2034%2C%2034)%20!important%3B%22%2F%3E%3C%2Fsvg%3E
- Favicon: https://flower.ai/static/images/icon/apple-touch-icon.png
- Social card (og:image): https://flower.ai/static/images/previews/1200x628/default.jpg
UI Components
- buttonPrimary: background=#FFC500, textColor=#222222, borderRadius=4.5px, shadow=none
- buttonSecondary: background=#8B5CF6, textColor=#FFFFFF, borderColor=#7C3AED, borderRadius=6px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px
Brand Personality
Tone: modern · Energy: medium · Audience: developers and tech enthusiasts
FLOWER CO. Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.
- Differential Privacy - Flower Framework
- Flower Blog
- Flower 0.18 Release
- Pioneering the Future of Medical Imaging with Federated Learning
- In the Jungle of Federated Learning Frameworks
- Flower Blog
Working with these fonts
Not found on Google Fonts? You can follow this flow if you have permission to use the fonts:
- Open the company's homepage in a browser with DevTools open.
- In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
- Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
- For each captured font URL: right-click → Save As to download the file locally.
- View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each
src: url(...)to point to your local file path.
Machine-Readable Profile
{
"colorScheme": "light",
"fonts": [
{
"family": "Roboto Mono",
"role": "monospace"
},
{
"family": "Montserrat",
"role": "unknown"
}
],
"colors": {
"primary": "#FFC500",
"secondary": "#6B7280",
"accent": "#FFC500",
"background": "#FFFFFF",
"textPrimary": "#222222",
"link": "#8B5CF6"
},
"typography": {
"fontFamilies": {
"primary": "Roboto Mono",
"heading": "Roboto Mono"
},
"fontStacks": {
"heading": [
"Roboto Mono",
"monospace"
],
"body": [
"Montserrat",
"sans-serif",
"ui-sans-serif",
"system-ui",
"Apple Color Emoji",
"Segoe UI Emoji",
"Segoe UI Symbol",
"Noto Color Emoji"
],
"paragraph": [
"Montserrat",
"ui-sans-serif",
"system-ui",
"sans-serif",
"Apple Color Emoji",
"Segoe UI Emoji",
"Segoe UI Symbol",
"Noto Color Emoji"
]
},
"fontSizes": {
"h1": "36px",
"h2": "24px",
"body": "18px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "6px"
},
"components": {
"buttonPrimary": {
"background": "#FFC500",
"textColor": "#222222",
"borderRadius": "4.5px",
"borderRadiusCorners": {
"topLeft": "4.5px",
"topRight": "4.5px",
"bottomRight": "4.5px",
"bottomLeft": "4.5px"
},
"shadow": "none"
},
"buttonSecondary": {
"background": "#8B5CF6",
"textColor": "#FFFFFF",
"borderColor": "#7C3AED",
"borderRadius": "6px",
"borderRadiusCorners": {
"topLeft": "6px",
"topRight": "6px",
"bottomRight": "6px",
"bottomLeft": "6px"
},
"shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px"
}
},
"images": {
"logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20viewBox%3D%220%200%2082.02%2072.05%22%20class%3D%22size-10%20mr-2%20lg%3Amr-4%20text-secondary-900%22%20fill%3D%22currentColor%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M34.87%2C22.13l-6.18%2C6.18v11.14s6.26%2C6.19%2C6.26%2C6.19l17.76-.21%2C6.09-6.01.28-10.93-6.19-6.35h-18.02ZM51.95%2C36.45l-2.11%2C2.09-12.08.15-2.15-2.12v-5.38s2.13-2.13%2C2.13-2.13h12.23s2.11%2C2.17%2C2.11%2C2.17l-.13%2C5.22h0Z%22%20style%3D%22fill%3A%20rgb(34%2C%2034%2C%2034)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M.3%2C39.91l1.73%2C12.1%2C7.47%2C2.47.07%2C7.76%2C11.56%2C6.66%2C5.42-1.69%2C3.92%2C4.84h14.65s4.51-4.38%2C4.51-4.38l5.01%2C2%2C12.53-4.52%2C1.22-7.37%2C7.56-.77%2C4.95-12.18-3.2-6.95%2C4.33-6.25h0s-3.85-13.47-3.85-13.47l-6.55-1.67-.37-6.61-10.85-6.81-6.18%2C1.63L50.1%2C0h-12.96s-3.7%2C4.7-3.7%2C4.7l-6.25-2.48-10.48%2C4.56-2.3%2C6.45-8.04.4L0%2C27.49l4.06%2C6.7-3.76%2C5.72ZM7.83%2C27.04l3.08-6.7%2C8.47-.42%2C2.85-7.98%2C5.09-2.21%2C8.38%2C3.33%2C4.81-6.12h6.46s4.88%2C5.56%2C4.88%2C5.56l7.42-1.96%2C5.27%2C3.31.46%2C8.1%2C7.61%2C1.94%2C1.85%2C6.5-4.71%2C6.81%2C3.6%2C7.82h0s-2.25%2C5.53-2.25%2C5.53l-8.68.88-1.42%2C8.59-6.23%2C2.25-6.74-2.69-5.75%2C5.58h-8.48s-4.82-5.96-4.82-5.96l-7.02%2C2.19-5.5-3.17-.08-8.76-8.1-2.68-.75-5.25%2C4.73-7.18-4.43-7.3Z%22%20style%3D%22fill%3A%20rgb(34%2C%2034%2C%2034)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
"favicon": "https://flower.ai/static/images/icon/apple-touch-icon.png",
"ogImage": "https://flower.ai/static/images/previews/1200x628/default.jpg",
"logoHref": "/"
},
"__llm_logo_reasoning": {
"selectedIndex": 1,
"reasoning": "Selected #1 because it is visible, located in the header, and links to the homepage, matching the brand 'Flower'.",
"confidence": 0.9,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 1,
"text": "Enroll For Free",
"reasoning": "Button #10 'Enroll For Free' uses a vibrant brand color (#FFC500) and has action-oriented text, making it the primary CTA."
},
"secondary": {
"index": 9,
"text": "Star on GitHub",
"reasoning": "Button #9 'Star on GitHub' uses a different vibrant color (#8B5CF6) and serves as a secondary action, fitting the secondary role."
},
"confidence": 0.95
},
"personality": {
"tone": "modern",
"energy": "medium",
"targetAudience": "developers and tech enthusiasts"
},
"designSystem": {
"framework": "tailwind",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.95,
"colors": 0.9,
"overall": 0.925
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 1,
"selectedLogoReasoning": "Selected #1 because it is visible, located in the header, and links to the homepage, matching the brand 'Flower'.",
"confidence": 0.9
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}