Flott HQ Brand Identity

A complete profile of Flott HQ's visual system — colors, typography, components, and personality — extracted from https://www.flotthq.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.flotthq.com.

• primary: #F17463
  • rgb(241, 116, 99)
• secondary: #364153
  • rgb(54, 65, 83)
• accent: #F17463
  • rgb(241, 116, 99)
• background: #FFFFFF
  • rgb(255, 255, 255)
• textPrimary: #8B8B8B
  • rgb(139, 139, 139)
• link: #1E2939
  • rgb(30, 41, 57)

Typography

Each font links to its Google Fonts page where available.

• primary: Inter Display
  Google Fonts →

• heading: Inter Display
  Google Fonts →

  Inter Display, sans-serif

Visual Assets

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Logo

Favicon

Social Card

UI Components

Live previews rendered using Flott HQ's actual button styles.

Input

• background: #F9FAFB
• textColor: #364153
• borderColor: #F5F5F5
• borderRadius: 6px
• shadow: none

Button Primary

• background: #F17463
• textColor: #FFFFFF
• borderRadius: 8px
• shadow: none

Button Secondary

• background: #FFFFFF
• textColor: #000000
• borderColor: #EAEDF1
• borderRadius: 12px
• shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: businesses managing fleets

Flott HQ Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Source: flotthq.com

Source: flotthq.com

Source: flotthq.com

Source: flotthq.com

Source: flotthq.com

Source: flotthq.com

Frequently Asked Questions

1. What is Flott HQ's primary brand color?
   Flott HQ's primary brand color is #F17463. It anchors the visual identity across their website, product UI, and marketing materials.
2. What font does Flott HQ use?
   Flott HQ uses Inter Display as the primary typeface across body and headings.
3. Does Flott HQ use a light or dark theme?
   Flott HQ's primary site uses a light color scheme, with a background of #FFFFFF.
4. Where can I find Flott HQ's logo?
   Flott HQ's logo is available directly on their site (https://www.flotthq.com). The current logo URL is included in the machine-readable JSON profile linked above.
5. How was this brand profile generated?
   This profile was extracted from https://www.flotthq.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Flott HQ.

Methodology

Brand data on this page was extracted from https://www.flotthq.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Flott HQ.