Floatpays Inc Brand Identity

A complete profile of Floatpays Inc's visual system — colors, typography, components, and personality — extracted from https://www.floatpays.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.floatpays.com.

• primary: #2853F5
• secondary: #0040FF
• accent: #F3F7F8
• background: #FFFFFF
• textPrimary: #000000
• link: #0000EE

Typography

Each font links to its Google Fonts page where available.

• primary: Poppins
• heading: Poppins

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Floatpays Inc's actual button styles.

Input

• background: transparent
• textColor: #FFFFFF
• borderColor: #FFFFFF
• borderRadius: 20px
• shadow: none

Button Primary

• background: #F3F7F8
• textColor: #0040FF
• borderColor: #0040FF
• borderRadius: 20px
• shadow: none

Button Secondary

• background: #FFFFFF
• textColor: #2853F5
• borderRadius: 20px
• shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: employees and HR professionals

Frequently Asked Questions

What is Floatpays Inc's primary brand color?

Floatpays Inc's primary brand color is #2853F5.

What accent color does Floatpays Inc use?

Floatpays Inc uses #F3F7F8 as an accent color.

What font does Floatpays Inc use?

Floatpays Inc uses Poppins as the primary typeface.

Does Floatpays Inc use a light or dark theme?

Floatpays Inc's primary site uses a light color scheme.

Where can I find Floatpays Inc's logo?

Floatpays Inc's logo is available directly on their site (https://www.floatpays.com).

How was this brand profile generated?

This profile was generated using the Firecrawl branding extraction API.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [{
    "family": "Poppins",
    "role": "body"
  }],
  "colors": {
    "primary": "#2853F5",
    "secondary": "#0040FF",
    "accent": "#F3F7F8",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": ["Poppins", "sans-serif"],
      "body": ["Poppins", "sans-serif"],
      "paragraph": ["Poppins", "sans-serif"]
    },
    "fontSizes": {
      "h1": "38px",
      "h2": "24px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "20px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "20px",
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#F3F7F8",
      "textColor": "#0040FF",
      "borderColor": "#0040FF",
      "borderRadius": "20px",
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#2853F5",
      "borderRadius": "20px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/66e00e6607fe337f46174035_White%20logo.svg",
    "favicon": "https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67179834f25617e2c135e2f6_Group%20784.png",
    "ogImage": "https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67076329835e0a3042dc78b5_OPEN-GRAPH-1%201%202.png"
  }
}