FirstIgnite Brand Identity

A complete profile of FirstIgnite's visual system — colors, typography, components, and personality — extracted from https://firstignite.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://firstignite.com.

• primary:
  • Hex: #1C75BB
  • RGB: rgb(28, 117, 187)
• secondary:
  • Hex: #1E73BE
  • RGB: rgb(30, 115, 190)
• accent:
  • Hex: #1E73BE
  • RGB: rgb(30, 115, 190)
• background:
  • Hex: #FFFFFF
  • RGB: rgb(255, 255, 255)
• textPrimary:
  • Hex: #000000
  • RGB: rgb(0, 0, 0)
• link:
  • Hex: #495568
  • RGB: rgb(73, 85, 104)

Typography

Each font links to its Google Fonts page where available.

• primary: Manrope
  Google Fonts →
• heading: Manrope
  Google Fonts →

Visual Assets

UI Components

Button Primary

• Background: #FFFFFF
• Text Color: #1C75BB
• Border Radius: 5px
• Shadow: none

Button Secondary

• Background: #1E73BE
• Text Color: #FFFFFF
• Border Color: #1E73BE
• Border Radius: 5px
• Shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: universities and academic institutions

FirstIgnite Brand in the Wild

Frequently Asked Questions

• What is FirstIgnite's primary brand color?
  FirstIgnite's primary brand color is #1C75BB. It anchors the visual identity across their website, product UI, and marketing materials.

• What accent color does FirstIgnite use?
  FirstIgnite uses #1E73BE as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does FirstIgnite use?
  FirstIgnite uses Manrope as the primary typeface across body and headings.

• Does FirstIgnite use a light or dark theme?
  FirstIgnite's primary site uses a light color scheme, with a background of #FFFFFF.

• Where can I find FirstIgnite's logo?
  FirstIgnite's logo is available directly on their site (https://firstignite.com). The current logo URL is included in the machine-readable JSON profile.

• How was this brand profile generated?
  This profile was extracted from https://firstignite.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by FirstIgnite.

Methodology

Brand data on this page was extracted from https://firstignite.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
      {"family": "Manrope", "role": "body"},
      {"family": "Arial", "role": "unknown"},
      {"family": "Open Sans", "role": "unknown"},
      {"family": "Segoe UI", "role": "unknown"},
      {"family": "Roboto", "role": "unknown"}
  ],
  "colors": {
    "primary": "#1C75BB",
    "secondary": "#1E73BE",
    "accent": "#1E73BE",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#495568"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Manrope",
      "heading": "Manrope"
    },
    "fontStacks": {
      "heading": ["Manrope"],
      "body": ["Manrope"],
      "paragraph": ["Manrope"]
    },
    "fontSizes": {
      "h1": "57.15px",
      "h2": "57.15px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "3px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#1C75BB",
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#1E73BE",
      "textColor": "#FFFFFF",
      "borderColor": "#1E73BE",
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "none"
    }
  },
  "images": {
      "logo": "https://firstignite.com/wp-content/uploads/2022/12/fi-logo-color.png",
      "favicon": "https://firstignite.com/wp-content/uploads/2022/12/Group-1185.png",
      "ogImage": null,
      "logoHref": "https://firstignite.com",
      "logoAlt": "FirstIgnite"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "universities and academic institutions"
  }
}