Finofo Brand Identity

A complete profile of Finofo's visual system — colors, typography, components, and personality — extracted from https://www.finofo.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.finofo.com/.

• primary: #3898EC (rgb(56, 152, 236))
• secondary: #4D7AEC (rgb(77, 122, 236))
• accent: #3898EC (rgb(56, 152, 236))
• background: #0A0A0A (rgb(10, 10, 10))
• textPrimary: #FFFFFF (rgb(255, 255, 255))
• link: #800F27 (rgb(128, 15, 39))

Typography

Each font links to its Google Fonts page where available.

• primary: Inter
• heading: DM Sans
  • Google Fonts for Inter: Inter
  • Google Fonts for DM Sans: DM Sans

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Finofo's actual button styles.

• Input:

  • background: #272727
  • textColor: #C0C3CB
  • borderColor: #272727
  • borderRadius: 100px
  • shadow: none

• Button Primary:

  • background: #FFFFFF
  • textColor: #0A0A0A
  • borderRadius: 100px
  • shadow: none

• Button Secondary:

  • background: #000000
  • textColor: #FFFFFF
  • borderColor: #000000
  • borderRadius: 50px
  • shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: business professionals

Frequently Asked Questions

1. What is Finofo's primary brand color?
   Finofo's primary brand color is #3898EC. It anchors the visual identity across their website, product UI, and marketing materials.
2. What font does Finofo use?
   Finofo uses Inter for body text and DM Sans for headings.
3. Does Finofo use a light or dark theme?
   Finofo's primary site uses a dark color scheme, with a background of #0A0A0A.
4. Where can I find Finofo's logo?
   Finofo's logo is available directly on their site (https://www.finofo.com/). The current logo URL is included in the machine-readable JSON profile linked above.
5. How was this brand profile generated?
   This profile was extracted from https://www.finofo.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles.