Finch (Legal) Brand Identity

A complete profile of Finch (Legal)'s visual system — colors, typography, components, and personality — extracted from https://www.finchlegal.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.finchlegal.com/.

• primary: #3E36EF
  rgb(62, 54, 239)
• secondary: #0B0534
  rgb(11, 5, 52)
• accent: #3E36EF
  rgb(62, 54, 239)
• background: #FFFFFF
  rgb(255, 255, 255)
• textPrimary: #484467
  rgb(72, 68, 103)
• link: #484467
  rgb(72, 68, 103)

Typography

Each font links to its Google Fonts page where available.

• primary: Arial
• heading: Arial

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Finch (Legal)'s actual button styles.

• Button Primary
  • background: #3E36EF
  • textColor: #FFFFFF
  • borderRadius: 4px
  • shadow: rgba(0, 0, 0, 0.2) 0px 3px 1px -2px, rgba(0, 0, 0, 0.14) 0px 2px 2px 0px, rgba(0, 0, 0, 0.12) 0px 1px 5px 0px
• Button Secondary
  • background: #FFFFFF
  • textColor: #0B0534
  • borderRadius: 4px
  • shadow: rgba(0, 0, 0, 0) 0px 27px 8px 0px, rgba(0, 0, 0, 0.01) 0px 17px 7px 0px, rgba(0, 0, 0, 0.05) 0px 10px 6px 0px, rgba(0, 0, 0, 0.09) 0px 4px 4px 0px, rgba(0, 0, 0, 0.1) 0px 1px 2px 0px

Brand Personality

• Tone: professional
• Energy: medium
• Audience: legal professionals and businesses

Frequently Asked Questions

• What is Finch (Legal)'s primary brand color?
  Finch (Legal)'s primary brand color is #3E36EF. It anchors the visual identity across their website, product UI, and marketing materials.

• What font does Finch (Legal) use?
  Finch (Legal) uses Arial as the primary typeface across body and headings.

• Does Finch (Legal) use a light or dark theme?
  Finch (Legal)'s primary site uses a light color scheme, with a background of #FFFFFF.

• Where can I find Finch (Legal)'s logo?
  Finch (Legal)'s logo is available directly on their site (https://www.finchlegal.com/). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated?
  This profile was extracted from https://www.finchlegal.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Finch (Legal).

Methodology

Brand data on this page was extracted from https://www.finchlegal.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Finch (Legal).