Fazeshift Brand Identity

A complete profile of Fazeshift's visual system — colors, typography, components, and personality — extracted from https://www.fazeshift.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.fazeshift.com/.

• Primary: #2749AF
• Secondary: #3898EC
• Accent: #2749AF
• Background: #FFFFFF
• Text Primary: #010103
• Link: #31273F

Typography

Each font links to its Google Fonts page where available.

• Primary: ABC Social
  • ABC Social (Google Fonts)
• Heading: F37 Bolton
  • F37 Bolton (Google Fonts)

Visual Assets

Logo
.png)
Favicon

Social Card

UI Components

Live previews rendered using Fazeshift's actual button styles.

Input

• Background: transparent
• Text Color: #FFFFFF
• Border Color: #FFFFFF
• Border Radius: 9px
• Shadow: none

Button Primary

• Background: #2749AF
• Text Color: #FFFFFF
• Border Radius: 9px
• Shadow: rgba(58, 72, 198, 0.45) 0px 3.26px 3.26px 0px, rgba(58, 72, 198, 0.3) 0px 3.26px 4px 0px

Button Secondary

• Background: #FFFFFF
• Text Color: #010103
• Border Radius: 0px
• Shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: business professionals

Frequently Asked Questions

1. What is Fazeshift's primary brand color?
   Fazeshift's primary brand color is #2749AF. It anchors the visual identity across their website, product UI, and marketing materials.
2. What font does Fazeshift use?
   Fazeshift uses ABC Social for body text and F37 Bolton for headings. Fonts were detected on https://www.fazeshift.com/ as part of their live design system.
3. Does Fazeshift use a light or dark theme?
   Fazeshift's primary site uses a light color scheme, with a background of #FFFFFF.
4. Where can I find Fazeshift's logo?
   Fazeshift's logo is available directly on their site (https://www.fazeshift.com/). The current logo URL is included in the machine-readable JSON profile linked above.
5. How was this brand profile generated?
   This profile was extracted from https://www.fazeshift.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Fazeshift.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "ABC Social",
      "role": "body"
    },
    {
      "family": "F37 Bolton",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#2749AF",
    "secondary": "#3898EC",
    "accent": "#2749AF",
    "background": "#FFFFFF",
    "textPrimary": "#010103",
    "link": "#31273F"
  },
  "typography": {
    "fontFamilies": {
      "primary": "ABC Social",
      "heading": "F37 Bolton"
    },
    "fontStacks": {
      "heading": [
        "F37 Bolton",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "ABC Social",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "F37 Bolton",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "72px",
      "h2": "54px",
      "body": "20.25px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "9px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "9px",
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#2749AF",
      "textColor": "#FFFFFF",
      "borderRadius": "9px",
      "shadow": "rgba(58, 72, 198, 0.45) 0px 3.26px 3.26px 0px, rgba(58, 72, 198, 0.3) 0px 3.26px 4px 0px"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#010103",
      "borderRadius": "0px",
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68d2c244d125283b520f2f39_7cc7c5f26b087cff50d10cab8b1fd275_footer-logo.svg",
    "favicon": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68ecfe0d1a0a43eaeb8393dd_Favicon%20(1).png",
    "ogImage": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68ed03184691622a6db9acf7_79cdd699b78455fb7e39ecd3676bdd04_OG%20image.png"
  }
}