llms.txt

Experiment Brand Identity

A complete profile of Experiment's visual system — colors, typography, components, and personality.

Quick Facts

Field Value
Primary #26B8AD
Accent #36AC9C
Body Font Proxima Nova
Heading Font Copernicus

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: scientists and researchers

Experiment Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by 'Font' (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {
 "family": "Proxima Nova",
 "role": "body"
 },
 {
 "family": "Copernicus",
 "role": "heading"
 }
 ],
 "colors": {
 "primary": "#26B8AD",
 "secondary": "#96A1A6",
 "accent": "#36AC9C",
 "background": "#FFFFFF",
 "textPrimary": "#1A2024",
 "link": "#36AC9C"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Proxima Nova",
 "heading": "Copernicus"
 },
 "fontStacks": {
 "heading": [
 "proxima-nova",
 "Helvetica",
 "Arial",
 "sans-serif"
 ],
 "body": [
 "proxima-nova",
 "Helvetica",
 "Arial",
 "sans-serif"
 ],
 "paragraph": [
 "proxima-nova",
 "Helvetica",
 "Arial",
 "sans-serif"
 ]
 },
 "fontSizes": {
 "h1": "16px",
 "h2": "27px",
 "body": "16px"
 }
 },
 "spacing": {
 "baseUnit": 6,
 "borderRadius": "0px"
 },
 "components": {
 "input": {
 "background": "transparent",
 "textColor": "#FFFFFF",
 "borderColor": "#FFFFFF",
 "borderRadius": "3px",
 "borderRadiusCorners": {
 "topLeft": "3px",
 "topRight": "3px",
 "bottomRight": "3px",
 "bottomLeft": "3px"
 },
 "shadow": "none"
 },
 "buttonPrimary": {
 "background": "#36AC9C",
 "textColor": "#FFFFFF",
 "borderRadius": "4px",
 "borderRadiusCorners": {
 "topLeft": "4px",
 "topRight": "4px",
 "bottomRight": "4px",
 "bottomLeft": "4px"
 },
 "shadow": "none"
 }
 },
 "images": {
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