exonic.json

Exonic Brand Identity

A complete profile of Exonic's visual system — colors, typography, components, and personality — extracted from https://exonic.ai. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #FFD942
Accent #9F7AEA
Body Font Arial Narrow Bold
Heading Font Oswald

Color Palette

Typography

Visual Assets

Brand Personality

Tone: modern · Energy: medium · Audience: biotechnology professionals

Exonic Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts?

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations.

Machine-Readable Profile

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Oswald",
      "role": "heading"
    },
    {
      "family": "Impact",
      "role": "display"
    },
    {
      "family": "Haettenschweiler",
      "role": "display"
    },
    {
      "family": "Arial Narrow Bold",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#FFD942",
    "secondary": "#FF69B4",
    "accent": "#9F7AEA",
    "background": "#000000",
    "textPrimary": "#000000",
    "link": "#9F7AEA"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Arial Narrow Bold",
      "heading": "Oswald"
    },
    "fontStacks": {
      "heading": [
        "Oswald",
        "Impact",
        "Haettenschweiler",
        "Arial Narrow Bold",
        "sans-serif"
      ],
      "body": [
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Oxygen",
        "Ubuntu",
        "Cantarell",
        "Fira Sans",
        "Droid Sans",
        "Helvetica Neue",
        "sans-serif"
      ],
      "paragraph": [
        "system-ui",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "64px",
      "body": "19.2px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {},
  "images": {
    "favicon": "https://www.exonic.ai/logo.png",
    "ogImage": "https://exonic.ai/logo.png"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": -1,
    "reasoning": "No valid brand logo - the only candidate is a tiny icon not suitable as a main brand logo.",
    "confidence": 0.3,
    "rejected": true,
    "source": "llm"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "biotechnology professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": -1,
        "selectedLogoReasoning": "No valid brand logo - the only candidate is a tiny icon not suitable as a main brand logo.",
        "confidence": 0.3
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}