Excellence Learning Brand Identity

A complete profile of Excellence Learning's visual system — colors, typography, components, and personality — extracted from https://excellence-ai.com/. Built for designers, agents, and AI tools.

• Page: https://characterquilt.com/branding/excellence-learning
• Machine-readable JSON: https://characterquilt.com/branding/excellence-learning.json
• Per-page llms.txt: https://characterquilt.com/branding/excellence-learning/llms.txt

Quick Facts

Color Palette

• primary: #1F2937
• secondary: #4B5563
• accent: #4F46E5
• background: #F8FAFC
• textPrimary: #4F46E5
• link: #4F46E5

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Inter — https://fonts.google.com/specimen/Inter

Visual Assets

• Logo: https://excellence-ai.com/logo.png
• Favicon: https://excellence-ai.com/favicon.ico

UI Components

• buttonPrimary: background=#4F46E5, textColor=#FFFFFF, borderRadius=8px, shadow=rgba(99, 102, 241, 0.7) 0px 0px 0px 0px
• buttonSecondary: background=#FFFFFF, textColor=#4F46E5, borderColor=#D1D5DB, borderRadius=8px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: educators and students

Excellence Learning Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Excellence - L'IA au service de l'éducation
  • Image: https://excellence-ai.com/logo6.png
  • Source: https://excellence-ai.com/
• Excellence - L'IA au service de l'éducation
  • Image: https://excellence-ai.com/logo4.png
  • Source: https://excellence-ai.com/
• Excellence
  • Image: https://app.excellence-ai.com/animations/moutain_logo.gif
  • Source: https://app.excellence-ai.com/
• Excellence - L'IA au service de l'éducation
  • Image: https://excellence-ai.com/logo.png
  • Source: https://excellence-ai.com/
• Excellence - L'IA au service de l'éducation
  • Image: https://excellence-ai.com/logo3.jpg
  • Source: https://excellence-ai.com/

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.