Ever Loved Brand: Colors, Fonts, Logo & Visual Identity
Ever Loved Brand Identity
A complete profile of Ever Loved's visual system — colors, typography, components, and personality — extracted from https://everloved.com. Built for designers, agents, and AI tools.
Color Palette
Brand palette extracted from https://everloved.com.
| Color | Hex | RGB |
|---|---|---|
| primary | #17B3BF | rgb(23, 179, 191) |
| secondary | #EEF6FF | rgb(238, 246, 255) |
| accent | #17B3BF | rgb(23, 179, 191) |
| background | #FFFFFF | rgb(255, 255, 255) |
| textPrimary | #7F465C | rgb(127, 70, 92) |
| link | #7F465C | rgb(127, 70, 92) |
Typography
Each font links to its Google Fonts page where available.
| Role | Font |
|---|---|
| primary | Lato |
| heading | Gelasio |
| unknown | Cormorant Garamond, serif |
Google Fonts → Lato Google Fonts → Gelasio
Visual Assets
UI Components
Live previews rendered using Ever Loved's actual button styles.
Input
- background: transparent
- textColor: #333333
- borderColor: null
- borderRadius: 0px
- shadow: none
Button Primary
- background: #17B3BF
- textColor: #FFFFFF
- borderColor: #17B3BF
- borderRadius: 8px
- shadow: none
Button Secondary
- background: #EEF6FF
- textColor: #333333
- borderRadius: 0px
- shadow: none
Brand Personality
Tone: professional
Energy: medium
Audience: Individuals planning funerals or memorials
Frequently Asked Questions
What is Ever Loved's primary brand color?
Ever Loved's primary brand color is #17B3BF. It anchors the visual identity across their website, product UI, and marketing materials.
What font does Ever Loved use?
Ever Loved uses Lato for body text and Gelasio for headings. Fonts were detected on https://everloved.com as part of their live design system.
Does Ever Loved use a light or dark theme?
Ever Loved's primary site uses a light color scheme, with a background of #FFFFFF.
Where can I find Ever Loved's logo?
Ever Loved's logo is available directly on their site (https://everloved.com). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://everloved.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Ever Loved.