Espresso AI Brand Identity

A complete profile of Espresso AI's visual system — colors, typography, components, and personality — extracted from https://espresso.ai/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://espresso.ai/.
primary
#14152E
rgb(20, 21, 46)
secondary
#342C75
rgb(52, 44, 117)
accent
#614FD6
rgb(97, 79, 214)
background
#060813
rgb(6, 8, 19)
textPrimary
#060813
rgb(6, 8, 19)
link
#614FD6
rgb(97, 79, 214)

Typography

Each font links to its Google Fonts page where available.
primary
Plus Jakarta Sans
Google Fonts →
heading
Plus Jakarta Sans
Google Fonts →

Visual Assets

UI Components

Live previews rendered using Espresso AI's actual button styles.

Input
background: #0B0C1E
textColor: #F3F3F3
borderColor: null
borderRadius: 4px
shadow: none

Button Primary
background: #614FD6
textColor: #FFFFFF
borderRadius: 4px
shadow: rgba(97, 79, 214, 0.2) -5px -5px 10px 0px, rgba(97, 79, 214, 0.2) 5px 5px 10px 0px

Button Secondary
background: #060813
textColor: #CBCBCE
borderRadius: 0px
shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: business professionals seeking cost optimization solutions

Espresso AI Brand in the Wild

Image: cdn.prod.website-files.com
Source: espresso.ai

Image: cdn.prod.website-files.com
Source: espresso.ai

Frequently Asked Questions

What is Espresso AI's primary brand color?
Espresso AI's primary brand color is #14152E. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Espresso AI use?
Espresso AI uses #614FD6 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Espresso AI use?
Espresso AI uses Plus Jakarta Sans as the primary typeface across body and headings.

Does Espresso AI use a light or dark theme?
Espresso AI's primary site uses a dark color scheme, with a background of #060813.

Where can I find Espresso AI's logo?
Espresso AI's logo is available directly on their site (https://espresso.ai/).

How was this brand profile generated?
This profile was extracted from https://espresso.ai/ using the Firecrawl branding extraction API.