erad Brand Identity

A complete profile of erad's visual system — colors, typography, components, and personality — extracted from https://erad.co/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://erad.co/.

Colors

• Primary: #1A1B2A
• RGB: rgb(26, 27, 42)
• Secondary: #3898EC
• RGB: rgb(56, 152, 236)
• Accent: #00F0FF
• RGB: rgb(0, 240, 255)
• Background: #000212
• RGB: rgb(0, 2, 18)
• Text Primary: #000212
• RGB: rgb(0, 2, 18)
• Link: #000212
• RGB: rgb(0, 2, 18)

Typography

Each font links to its Google Fonts page where available.

Fonts

• Primary: Inter (Google Fonts →)
• Heading: Inter (Google Fonts →)
• Font Stack: Inter, sans-serif

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using erad's actual button styles.

Button Styles

• Button Primary
  Background: #00F0FF
  Text Color: #003F43
  Border Radius: 50px
  Shadow: none

• Button Secondary
  Background: #FFFFFF
  Text Color: #000000
  Border Radius: 50px
  Shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: online businesses seeking capital

erad Brand in the Wild

Brand Assets Images

Image: cdn.prod.website-files.com
Source: erad.co

Image: cdn.prod.website-files.com
Source: erad.co

Image: cdn.prod.website-files.com
Source: erad.co

Image: cdn.prod.website-files.com
Source: erad.co

Image: cdn.prod.website-files.com
Source: insights.erad.co

Image: cdn.prod.website-files.com
Source: insights.erad.co

Frequently Asked Questions

1. What is erad's primary brand color?
   erad's primary brand color is #1A1B2A. It anchors the visual identity across their website, product UI, and marketing materials.
2. What accent color does erad use?
   erad uses #00F0FF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
3. What font does erad use?
   erad uses Inter as the primary typeface across body and headings.
4. Does erad use a light or dark theme?
   erad's primary site uses a dark color scheme, with a background of #000212.
5. Where can I find erad's logo?
   erad's logo is available directly on their site (https://erad.co/). The current logo URL is included in the machine-readable JSON profile linked above.
6. How was this brand profile generated?
   This profile was extracted from https://erad.co/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by erad.

Methodology

Brand data on this page was extracted from https://erad.co/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. CharacterQuilt is not affiliated with or endorsed by erad.