# Epsilon Brand Identity

A complete profile of **Epsilon**'s visual system — colors, typography, components, and personality — extracted from [https://www.epsilon-ai.com](https://www.epsilon-ai.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.epsilon-ai.com.

- **primary**: #C0392B  
- **rgb**: (192, 57, 43)
- **secondary**: #7B88A7  
- **rgb**: (123, 136, 167)
- **accent**: #C0392B  
- **rgb**: (192, 57, 43)
- **background**: #FFFFFF  
- **rgb**: (255, 255, 255)
- **textPrimary**: #1A202C  
- **rgb**: (26, 32, 44)
- **link**: #1A202C  
- **rgb**: (26, 32, 44)

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Roboto
- **heading**: Roboto

## Visual Assets

Logo

Social Card

## UI Components

Live previews rendered using Epsilon's actual button styles.

### Input

- **input**  
  - background: #FFFFFF  
  - textColor: #000000  
  - borderColor: #F0F1F5  
  - borderRadius: 8px  
  - shadow: rgba(0, 0, 0, 0.1) 14.6469px 17.5763px 29.2937px 0px

### Button Primary

- **buttonPrimary**  
  - background: #FFFFFF  
  - textColor: #1A202C  
  - borderColor: #F0F1F5  
  - borderRadius: 6px  
  - shadow: rgba(0, 0, 0, 0.05) 5px 5px 5px 0px

## Brand Personality

- **Tone**: professional  
- **Energy**: medium  
- **Audience**: scientific researchers and academics

## Epsilon Brand in the Wild

Image: [d3b9kr64nievew.cloudfront.net](https://d3b9kr64nievew.cloudfront.net/cltsqfnyz0394iof5jaa9ho2j/cltsqon0s02r1mz91owll9n09.png)

Source: [epsilon-ai.com](https://www.epsilon-ai.com/blog/generate-literature-reviews)

Image: [epsilon-ai.com](https://www.epsilon-ai.com/social/banner.png)

Source: [epsilon-ai.com](https://www.epsilon-ai.com/privacy)

Image: [imagedelivery.net](https://imagedelivery.net/gLgcD68SxSCB7eEUDDEJXQ/80c96c1b294735fc2fd66882838b30ac_3abd1446-ff78-40c6-0af9-16e6dab79600/public)

Source: [epsilon-ai.com](https://www.epsilon-ai.com/blog)

## Frequently Asked Questions

**What is Epsilon's primary brand color?**  
Epsilon's primary brand color is #C0392B. It anchors the visual identity across their website, product UI, and marketing materials.

**What font does Epsilon use?**  
Epsilon uses Roboto as the primary typeface across body and headings.

**Does Epsilon use a light or dark theme?**  
Epsilon's primary site uses a light color scheme, with a background of #FFFFFF.

**Where can I find Epsilon's logo?**  
Epsilon's logo is available directly on their site (https://www.epsilon-ai.com). The current logo URL is included in the machine-readable JSON profile linked above.

**How was this brand profile generated?**  
This profile was extracted from https://www.epsilon-ai.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Epsilon.

## Methodology

Brand data on this page was extracted from [https://www.epsilon-ai.com](https://www.epsilon-ai.com/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Epsilon.