epinoma.json

Epinoma Brand Identity

A complete profile of Epinoma's visual system — colors, typography, components, and personality — extracted from https://www.epinoma.com/. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #0C171D
Accent #0C171D
Body Font Avenir LT Std
Heading Font Avenir LT Std

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: business professionals

Epinoma Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Introduction

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Avenir LT Std",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#0C171D",
    "accent": "#0C171D",
    "background": "#000000",
    "textPrimary": "#000000",
    "link": "#0C171D"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Avenir LT Std",
      "heading": "Avenir LT Std"
    },
    "fontStacks": {
      "heading": [
        "Avenir LT Std",
        "sans-serif"
      ],
      "body": [
        "Avenir LT Std",
        "sans-serif"
      ],
      "paragraph": [
        "Avenir LT Std",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "56px",
      "h2": "34px",
      "body": "22px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#0C171D",
      "textColor": "#FCFCFC",
      "borderRadius": "800px",
      "borderRadiusCorners": {
        "topLeft": "800px",
        "topRight": "800px",
        "bottomRight": "800px",
        "bottomLeft": "800px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#000000",
      "textColor": "#FCFCFC",
      "borderRadius": "800px",
      "borderRadiusCorners": {
        "topLeft": "800px",
        "topRight": "800px",
        "bottomRight": "800px",
        "bottomLeft": "800px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/62729cc20f742811f4551d72/627437972d0dd9c605113c99_epinoma-logo.svg",
    "favicon": "https://cdn.prod.website-files.com/img/favicon.ico",
    "ogImage": null
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Logo rejected: Red flags detected (menu word). Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of being the main brand logo.",
    "confidence": 0.95,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "CONTACT US",
      "reasoning": "Button #2 has a distinct background color (#0C171D) compared to the others and features a common action-oriented text 'CONTACT US', making it a strong candidate for primary CTA."
    },
    "secondary": {
      "index": 3,
      "text": "PARTNER WITH US",
      "reasoning": "Button #3 has a different background color (#000000) and the text 'PARTNER WITH US', which is less direct than 'CONTACT US', making it suitable as a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.8,
    "overall": 0.8500000000000001
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of being the main brand logo.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}