Epic Games Brand Identity

A complete profile of Epic Games's visual system — colors, typography, components, and personality — extracted from https://onlineservices.epicgames.com. Built for designers, agents, and AI tools.

Primary

Color

• Primary: #26BBFF
• Accent: #26BBFF
• Background: #101014
• Text Primary: #101014
• Link: #26BBFF

Typography

• Body Font: Inter
• Heading: Inter

Color Palette

Brand palette extracted from https://onlineservices.epicgames.com.

• Primary: #26BBFF (rgb(38, 187, 255))
• Accent: #26BBFF (rgb(38, 187, 255))
• Background: #101014 (rgb(16, 16, 20))
• Text Primary: #101014 (rgb(16, 16, 20))
• Link: #26BBFF (rgb(38, 187, 255))

Typography

Each font links to its Google Fonts page where available.

• Primary: Inter Google Fonts →
• Heading: Inter Google Fonts →

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Epic Games's actual button styles.

• Button Primary
  background: #26BBFF
  text Color: #101014
  border Radius: 8px
  shadow: none

• Button Secondary
  background: #FFFFFF
  text Color: #101014
  border Radius: 8px
  shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: game developers

Epic Games Brand in the Wild

Source: onlineservices.epicgames.com

Source: onlineservices.epicgames.com

Source: onlineservices.epicgames.com

Frequently Asked Questions

1. What is Epic Games's primary brand color?
   Epic Games's primary brand color is #26BBFF. It anchors the visual identity across their website, product UI, and marketing materials.

2. What font does Epic Games use?
   Epic Games uses Inter as the primary typeface across body and headings.

3. Does Epic Games use a light or dark theme?
   Epic Games's primary site uses a dark color scheme, with a background of #101014.

4. Where can I find Epic Games's logo?
   Epic Games's logo is available directly on their site (https://onlineservices.epicgames.com). The current logo URL is included in the machine-readable JSON profile linked above.

5. How was this brand profile generated?
   This profile was extracted from https://onlineservices.epicgames.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Epic Games.

Methodology

Brand data on this page was extracted from https://onlineservices.epicgames.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Epic Games.