Emigre Brand Identity

A complete profile of Emigre's visual system — colors, typography, components, and personality — extracted from http://www.emigre.us/.
Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://www.emigre.us/.

• Primary: #FFEFE5 (rgb(255, 239, 229))
• Secondary: #FFF5EF (rgb(255, 245, 239))
• Accent: #12F3E4 (rgb(18, 243, 228))
• Background: #FFFFFF (rgb(255, 255, 255))
• Text Primary: #333333 (rgb(51, 51, 51))
• Link: #E7FEFC (rgb(231, 254, 252))

Typography

Each font links to its Google Fonts page where available.

• Primary: Source Sans Pro [Google Fonts →]
• Heading: IBM Plex Sans [Google Fonts →]
  IBM Plex Sans, sans-serif

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Emigre's actual button styles.

Button Primary

• buttonPrimary
  • Background: #12F3E4
  • Text Color: #000000
  • Border Radius: 1px
  • Shadow: none

Button Secondary

• buttonSecondary
  • Background: #F5FEFE
  • Text Color: #333333
  • Border Radius: 0px
  • Shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: NRIs in the US

Emigre Brand in the Wild

Source: emigre.us

.png)

Source: emigre.us

.png)

Source: emigre.us

Source: emigre.us

Source: emigre.us

Source: emigre.us

Frequently Asked Questions

1. What is Emigre's primary brand color?
   Emigre's primary brand color is #FFEFE5. It anchors the visual identity across their website, product UI, and marketing materials.
2. What accent color does Emigre use?
   Emigre uses #12F3E4 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
3. What font does Emigre use?
   Emigre uses Source Sans Pro for body text and IBM Plex Sans for headings. Fonts were detected on http://www.emigre.us/ as part of their live design system.
4. Does Emigre use a light or dark theme?
   Emigre's primary site uses a light color scheme, with a background of #FFFFFF.
5. Where can I find Emigre's logo?
   Emigre's logo is available directly on their site (http://www.emigre.us/). The current logo URL is included in the machine-readable JSON profile linked above.
6. How was this brand profile generated?
   This profile was extracted from http://www.emigre.us/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Emigre.

Methodology

Brand data on this page was extracted from http://www.emigre.us/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Emigre.