Elementary Brand: Colors, Fonts, Logo & Visual Identity

Elementary Brand Identity

A complete profile of Elementary's visual system — colors, typography, components, and personality — extracted from http://elementary-data.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://elementary-data.com/.
primary
#3C4052
rgb(60, 64, 82)

secondary
#FF24B6
rgb(255, 36, 182)

accent
#3C4052
rgb(60, 64, 82)

background
#F9F7F7
rgb(249, 247, 247)

textPrimary
#1F2129
rgb(31, 33, 41)

link
#19071F
rgb(25, 7, 31)

Typography

Each font links to its Google Fonts page where available.
primary
Geist
Geist Google Fonts →

heading
Geist
Geist Google Fonts →

Roobert, Arial, sans-serif

Visual Assets

%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M44.0861%2025.0735V0H48.9217V25.0735H44.0861Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(31%2C%2033%2C%2041)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M60.6411%2025.3959C54.9458%2025.3959%2051.0415%2021.2767%2051.0415%2015.7605C51.0415%2010.2802%2054.9816%206.12511%2060.6769%206.12511C66.1572%206.12511%2070.2406%209.92196%2070.2406%2015.7605V17.4798H55.9845C56.5576%2019.629%2058.277%2021.026%2060.6769%2021.026C62.432%2021.026%2063.7215%2020.2379%2064.2946%2019.235H69.7392C68.4855%2023.1751%2065.1185%2025.3959%2060.6411%2025.3959ZM56.092%2013.6472H65.2259C64.5812%2011.4622%2062.8977%2010.3876%2060.7127%2010.3876C58.4919%2010.3876%2056.7726%2011.6413%2056.092%2013.6472Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(31%2C%2033%2C%2041)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M72.5233%2025.0735V6.44748H77.3589V8.81156C78.0395%207.52207%2079.6872%206.12511%2082.3736%206.12511C84.9884%206.12511%2086.8152%207.27133%2087.854%208.95484C88.6062%207.70116%2090.3255%206.12511%2093.3343%206.12511C97.7043%206.12511%20100.283%209.20557%20100.283%2012.7875V25.0735H95.4477V13.9695C95.4477%2012.4293%2094.5522%2010.7816%2092.2598%2010.7816C90.2539%2010.7816%2089.0002%2012.2144%2089.0002%2014.1128V25.0735H84.1646V14.2203C84.1646%2012.4293%2083.1616%2010.7816%2080.7617%2010.7816C78.5409%2010.7816%2077.3589%2012.501%2077.3589%2014.2203V25.0735H72.5233Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(31%2C%2033%2C%2041)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M111.741%2025.3959C106.046%2025.3959%20102.141%2021.2767%20102.141%2015.7605C102.141%2010.2802%20106.082%206.12511%20111.777%206.12511C117.257%206.12511%20121.341%209.92196%20121.341%2015.7605V17.4798H107.084C107.658%2019.629%20109.377%2021.026%20111.777%2021.026C113.532%2021.026%20114.821%2020.2379%20115.395%2019.235H120.839C119.585%2023.1751%20116.218%2025.3959%20111.741%2025.3959ZM107.192%2013.6472H116.326C115.681%2011.4622%20113.998%2010.3876%20111.813%2010.3876C109.592%2010.3876%20107.872%2011.6413%20107.192%2013.6472Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(31%2C%2033%2C%2041)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M123.409%2025.0735V6.44748H128.245V8.84738C128.961%207.52207%20130.537%206.12511%20133.331%206.12511C137.737%206.12511%20140.173%209.34885%20140.173%2013.0382V25.0735H135.337V14.5427C135.337%2012.5726%20134.262%2010.7816%20131.827%2010.7816C129.391%2010.7816%20128.245%2012.6801%20128.245%2014.5427V25.0735H123.409Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(31%2C%2033%2C%2041)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M147.883%2025.0735C145.447%2025.0735%20144.48%2023.7482%20144.48%2021.9931V10.6742H141.364V6.44748H144.552V1.71933H149.387V6.44748H153.403V10.6742H149.387V20.7036H153.117V25.0735H147.883Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(31%2C%2033%2C%2041)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M161.377%2025.3959C157.651%2025.3959%20154.75%2023.0677%20154.75%2019.3425C154.75%2016.3336%20157.007%2013.6114%20161.484%2013.6114H166.463V13.2173C166.463%2011.6771%20165.424%2010.2443%20163.06%2010.2443C160.982%2010.2443%20159.908%2011.3906%20159.693%2012.6084H155.287C155.789%208.45337%20158.977%206.12511%20163.096%206.12511C168.54%206.12511%20171.155%209.77868%20171.155%2013.2532V20.7394H172.946V25.0735H169.113C167.609%2025.0735%20166.857%2024.2139%20166.857%2023.0677V22.8169C166.248%2023.999%20164.636%2025.3959%20161.377%2025.3959ZM162.2%2021.3125C165.173%2021.3125%20166.463%2019.4857%20166.463%2017.8739V17.444H161.627C160.374%2017.444%20159.55%2018.2679%20159.55%2019.2708C159.55%2020.4529%20160.481%2021.3125%20162.2%2021.3125Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(31%2C%2033%2C%2041)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M174.713%2025.0735V6.44748H179.549V9.88614C180.015%207.98772%20181.734%206.44748%20184.17%206.44748H185.853V11.4264H183.095C180.767%2011.4264%20179.549%2013.1815%20179.549%2015.2232V25.0735H174.713Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(31%2C%2033%2C%2041)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M192.791%2025.0735L185.663%206.94895V6.44748H191.036L195.227%2018.841L199.238%206.44748H204.647V6.94895L197.627%2025.0735V29.3361C197.627%2031.4136%20196.588%2032.5598%20194.403%2032.5598H187.167V27.9033H192.791V25.0735Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(31%2C%2033%2C%2041)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M6.42239%208.8036C6.42239%207.50304%207.4767%206.44873%208.77726%206.44873L18.839%206.44873C20.1395%206.44873%2021.1938%207.50304%2021.1938%208.80359C21.1938%2010.1042%2020.1395%2011.1585%2018.839%2011.1585L8.77726%2011.1585C7.47671%2011.1585%206.42239%2010.1042%206.42239%208.8036Z%22%20fill%3D%22%23FF20B8%22%20style%3D%22fill%3A%20rgb(255%2C%2032%2C%20184)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M3.09293e-05%2015.6542C3.07019e-05%2014.3536%201.05434%2013.2993%202.3549%2013.2993L12.6307%2013.2993C13.9312%2013.2993%2014.9855%2014.3536%2014.985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UI Components

Input

Button Primary

Button Secondary

Brand Personality

Tone: modern
Energy: medium
Audience: business professionals in AI and data sectors

Elementary Brand in the Wild

Source: docs.elementary-data.com

Source: elementary-data.com

Source: docs.elementary-data.com

Source: docs.elementary-data.com

Source: elementary-data.com

Frequently Asked Questions

What is Elementary's primary brand color?
Elementary's primary brand color is #3C4052. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Elementary use?
Elementary uses Geist as the primary typeface across body and headings.

Does Elementary use a light or dark theme?
Elementary's primary site uses a light color scheme, with a background of #F9F7F7.

Where can I find Elementary's logo?
Elementary's logo is available directly on their site (http://elementary-data.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from http://elementary-data.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Elementary.

Methodology

Brand data on this page was extracted from http://elementary-data.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Elementary.