# Elayne Brand Identity

A complete profile of **Elayne**'s visual system — colors, typography, components, and personality — extracted from [https://www.elayne.com/](https://www.elayne.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://www.elayne.com/.

primary  
#008251  
rgb(0, 130, 81)

secondary  
#F4FAEA  
rgb(244, 250, 234)

accent  
#008251  
rgb(0, 130, 81)

background  
#FFFFFF  
rgb(255, 255, 255)

textPrimary  
#0C0A09  
rgb(12, 10, 9)

link  
#003922  
rgb(0, 57, 34)

## Typography

Each font links to its Google Fonts page where available.

primary  
Lato

heading  
Inter

Charis SIL, sans-serif

## Visual Assets

Logo

Favicon

Social Card

## UI Components

Live previews rendered using Elayne's actual button styles.

Button Primary  
buttonPrimary  
background #008251 textColor #F4FAEA borderRadius 12px shadow none

Button Secondary  
buttonSecondary  
background transparent textColor #003922 borderColor #003922 borderRadius 12px shadow none

## Brand Personality

**Tone:** professional  
**Energy:** medium  
**Audience:** estate managers and legal professionals

## Elayne Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/659591b19af8830a2b5f144b/69d7dde2f43f81e589b6e881_G9AiwYLUu5WG_bRyIRssX.jpeg)

Source: [elayne.com](https://www.elayne.com/resources/eulogy-examples-and-how-to-write-a-meaningful-tribute)

Image: [cdn.prod.website-files.com](https://cdn.prod.website-files.com/659591b19af8830a2b5f144b/666194257ebeaf0baa0bfde1_1_Blog%20Thumbnail-min.webp)

Source: [elayne.com](https://www.elayne.com/resources/how-to-give-a-eulogy)

## Frequently Asked Questions

What is Elayne's primary brand color?

Elayne's primary brand color is #008251. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Elayne use?

Elayne uses Lato for body text and Inter for headings. Fonts were detected on https://www.elayne.com/ as part of their live design system.

Does Elayne use a light or dark theme?

Elayne's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Elayne's logo?

Elayne's logo is available directly on their site (https://www.elayne.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.elayne.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Elayne.