ekho.json
Ekho Brand Identity
A complete profile of Ekho's visual system — colors, typography, components, and personality — extracted from https://www.ekho.com. Built for designers, agents, and AI tools.
Quick Facts
| Field | Value |
|---|---|
| Primary | #3B82F6 |
| Accent | #0065FF |
| Body Font | Inter |
| Heading Font | Inter |
Color Palette
- primary: #3B82F6
- secondary: #DC2626
- accent: #0065FF
- background: #FFFFFF
- textPrimary: #000000
- link: #0065FF
Typography
- primary: Inter — https://fonts.google.com/specimen/Inter
- heading: Inter — https://fonts.google.com/specimen/Inter
Visual Assets
- Logo: data:image/svg+xml;utf8,%3Csvg%20class%3D%22w-%5B55px%5D%20h-auto%22%20viewBox%3D%220%200%2095%2029%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-astro-cid-5blmo7yk%3D%22%22%20data-fc-idx%3D%220%22%3E%20%3Cpath%20d%3D%22M6.18993%2028.5111C2.77133%2028.5111%200%2025.7398%200%2022.3212V1.03165C0%200.461886%200.461887%200%201.03165%200H19.6571C20.1492%200%2020.5481%200.398902%2020.5481%200.890973C20.5481%203.8434%2018.1547%206.23681%2015.2022%206.23681H8.77198C8.20222%206.23681%207.74033%206.6987%207.74033%207.26847V10.1055C7.74033%2010.6753%208.20222%2011.1372%208.77198%2011.1372H18.4584C19.0281%2011.1372%2019.49%2011.5991%2019.49%2012.1688V16.3423C19.49%2016.9121%2019.0282%2017.374%2018.4584%2017.374H8.77198C8.20222%2017.374%207.74033%2017.8359%207.74033%2018.4056V21.2427C7.74033%2021.8124%208.20222%2022.2743%208.77198%2022.2743H19.4607C20.0305%2022.2743%2020.4924%2022.7362%2020.4924%2023.306V27.4795C20.4924%2028.0493%2020.0305%2028.5111%2019.4607%2028.5111H6.18993Z%22%20fill%3D%22currentColor%22%20data-astro-cid-5blmo7yk%3D%22%22%20style%3D%22fill%3A%20rgb(23%2C%2023%2C%2023)%20!important%3B%22%2F%3E%20%3Cpath%20d%3D%22M31.4033%2023.4437L31.459%2014.3113H32.4613L35.7873%209.69783C36.9507%208.08403%2038.819%207.12779%2040.8084%207.12779H44.1648C45.0228%207.12779%2045.5059%208.11417%2044.9798%208.79197L37.5844%2018.3206H35.4127L31.4033%2023.4437ZM25.5299%2028.5111C24.9602%2028.5111%2024.4983%2028.0493%2024.4983%2027.4795V1.03165C24.4983%200.461886%2024.9602%200%2025.5299%200H25.993C29.4116%200%2032.1829%202.77132%2032.1829%206.18992V27.4795C32.1829%2028.0493%2031.721%2028.5111%2031.1513%2028.5111H25.5299ZM38.2906%2028.5111C37.9225%2028.5111%2037.5822%2028.315%2037.3978%2027.9964L32.7955%2020.0469L37.8072%2014.5897L45.5096%2026.9333C45.9384%2027.6205%2045.4444%2028.5111%2044.6344%2028.5111H38.2906Z%22%20fill%3D%22currentColor%22%20data-astro-cid-5blmo7yk%3D%22%22%20style%3D%22fill%3A%20rgb(23%2C%2023%2C%2023)%20!important%3B%22%2F%3E%20%3Cpath%20d%3D%22M55.9573%2016.483V27.4795C55.9573%2028.0493%2055.4954%2028.5111%2054.9256%2028.5111H49.3043C48.7345%2028.5111%2048.2726%2028.0493%2048.2726%2027.4795V1.03165C48.2726%200.461886%2048.7345%200%2049.3043%200H49.4889C52.9075%200%2055.6789%202.77132%2055.6789%206.18992V11.0624C55.6789%2011.1344%2055.7373%2011.1929%2055.8093%2011.1929C55.8646%2011.1929%2055.9139%2011.1579%2055.9329%2011.106C56.4186%209.78335%2057.211%208.74964%2058.31%208.00484C59.433%207.23452%2060.7834%206.84936%2062.3611%206.84936C63.8739%206.84936%2065.1872%207.19275%2066.3009%207.87954C67.4239%208.56634%2068.2917%209.51299%2068.9042%2010.7195C69.5261%2011.926%2069.8323%2013.3089%2069.8231%2014.8681V27.4795C69.8231%2028.0493%2069.3612%2028.5111%2068.7914%2028.5111H63.1701C62.6003%2028.5111%2062.1384%2028.0493%2062.1384%2027.4795V16.483C62.1477%2015.425%2061.8832%2014.5943%2061.3449%2013.9911C60.8159%2013.3878%2060.0595%2013.0862%2059.0757%2013.0862C58.4539%2013.0862%2057.9063%2013.2254%2057.433%2013.5038C56.9689%2013.773%2056.607%2014.1628%2056.3471%2014.6732C56.0965%2015.1744%2055.9666%2015.7776%2055.9573%2016.483Z%22%20fill%3D%22currentColor%22%20data-astro-cid-5blmo7yk%3D%22%22%20style%3D%22fill%3A%20rgb(23%2C%2023%2C%2023)%20!important%3B%22%2F%3E%20%3Cpath%20d%3D%22M83.9185%2028.9009C81.5983%2028.9009%2079.6122%2028.4415%2077.9601%2027.5227C76.3081%2026.5946%2075.0413%2025.3046%2074.1596%2023.6526C73.2779%2021.9913%2072.837%2020.0655%2072.837%2017.8751C72.837%2015.6848%2073.2779%2013.7637%2074.1596%2012.1117C75.0413%2010.4504%2076.3081%209.16032%2077.9601%208.2415C79.6122%207.3134%2081.5983%206.84936%2083.9185%206.84936C86.2388%206.84936%2088.2249%207.3134%2089.8769%208.2415C91.5289%209.16032%2092.7958%2010.4504%2093.6775%2012.1117C94.5592%2013.7637%2095%2015.6848%2095%2017.8751C95%2020.0655%2094.5592%2021.9913%2093.6775%2023.6526C92.7958%2025.3046%2091.5289%2026.5946%2089.8769%2027.5227C88.2249%2028.4415%2086.2388%2028.9009%2083.9185%2028.9009ZM83.9742%2023.221C84.6239%2023.221%2085.1854%2023.0029%2085.6587%2022.5667C86.132%2022.1305%2086.4986%2021.5086%2086.7585%2020.7012C87.0184%2019.8938%2087.1483%2018.9332%2087.1483%2017.8195C87.1483%2016.6965%2087.0184%2015.7359%2086.7585%2014.9377C86.4986%2014.1303%2086.132%2013.5085%2085.6587%2013.0722C85.1854%2012.636%2084.6239%2012.4179%2083.9742%2012.4179C83.2874%2012.4179%2082.6981%2012.636%2082.2062%2013.0722C81.7143%2013.5085%2081.3384%2014.1303%2081.0786%2014.9377C80.8187%2015.7359%2080.6887%2016.6965%2080.6887%2017.8195C80.6887%2018.9332%2080.8187%2019.8938%2081.0786%2020.7012C81.3384%2021.5086%2081.7143%2022.1305%2082.2062%2022.5667C82.6981%2023.0029%2083.2874%2023.221%2083.9742%2023.221Z%22%20fill%3D%22currentColor%22%20data-astro-cid-5blmo7yk%3D%22%22%20style%3D%22fill%3A%20rgb(23%2C%2023%2C%2023)%20!important%3B%22%2F%3E%20%3C%2Fsvg%3E
- Favicon: https://ekho.com/favicon.png
- Social card (og:image): https://www.ekho.com/og-default.png
UI Components
- input: background=transparent, textColor=#000000, borderColor=null, borderRadius=0px, shadow=none
- buttonPrimary: background=#000000, textColor=#FFFFFF, borderColor=#000000, borderRadius=9999px, shadow=none
- buttonSecondary: background=transparent, textColor=#131313, borderColor=#131313, borderRadius=9999px, shadow=none
Brand Personality
Tone: modern · Energy: medium · Audience: businesses in vehicle commerce
Ekho Brand in the Wild
Real-world brand assets — ads, campaigns, marketing materials.