# Dun & Bradstreet Brand Identity

A complete profile of **Dun & Bradstreet**'s visual system — colors, typography, components, and personality — extracted from [https://dnb.co.in](https://dnb.co.in/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from https://dnb.co.in.

- **Primary:** #0D5A79 (rgb(13, 90, 121))
- **Secondary:** #005271 (rgb(0, 82, 113))
- **Accent:** #005172 (rgb(0, 81, 114))
- **Background:** #FFFFFF (rgb(255, 255, 255))
- **Text Primary:** #333333 (rgb(51, 51, 51))
- **Link:** #005172 (rgb(0, 81, 114))

## Typography

Each font links to its Google Fonts page where available.

- **Primary:** Avenir LT W01\_35 Light 
  [Google Fonts →](https://fonts.google.com/specimen/Avenir+LT+W01_35+Light)
- **Heading:** Avenir LT W01\_35 Light 
  [Google Fonts →](https://fonts.google.com/specimen/Avenir+LT+W01_35+Light)
  Avenir LT W01\_35 Light, sans-serif

## Visual Assets

Favicon

Social Card

## UI Components

Live previews rendered using Dun & Bradstreet's actual button styles.

- **Button Primary**
  - background: transparent
  - textColor: #005172
  - borderColor: #005172
  - borderRadius: 30px
  - shadow: none

- **Button Secondary**
  - background: #F9F9F9
  - textColor: #333333
  - borderRadius: 0px
  - shadow: none

## Brand Personality

- **Tone:** professional
- **Energy:** medium
- **Audience:** business professionals

## Dun & Bradstreet Brand in the Wild

Source: [dnb.co.in](https://www.dnb.co.in/events/GCC-BLR/images/2026/gallery/IMG_013.webp)

Source: [dnb.co.in](https://www.dnb.co.in/assets/images/blogs/Blog-2026-B2B-Prospecting-Creative.webp)

Source: [dnb.co.in](https://www.dnb.co.in/assets/images/blogs/Sustainable-SupplyChain-Blog-Creative.png)

## Frequently Asked Questions

- **What is Dun & Bradstreet's primary brand color?**
  Dun & Bradstreet's primary brand color is #0D5A79.

- **What accent color does Dun & Bradstreet use?**
  Dun & Bradstreet uses #005172 as an accent color.

- **What font does Dun & Bradstreet use?**
  Dun & Bradstreet uses Avenir LT W01\_35 Light as the primary typeface.

- **Does Dun & Bradstreet use a light or dark theme?**
  Dun & Bradstreet's primary site uses a light color scheme.

- **How was this brand profile generated?**
  This profile was extracted from https://dnb.co.in using the Firecrawl branding extraction API.

## Methodology

Brand data on this page was extracted from [https://dnb.co.in](https://dnb.co.in/) using the [Firecrawl](https://firecrawl.dev/) branding extraction API.

## Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Avenir LT W01_35 Light",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#0D5A79",
    "secondary": "#005271",
    "accent": "#005172",
    "background": "#FFFFFF",
    "textPrimary": "#333333",
    "link": "#005172"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Avenir LT W01_35 Light",
      "heading": "Avenir LT W01_35 Light"
    }
  },
  "components": {
    "buttonPrimary": {
      "background": "transparent",
      "textColor": "#005172",
      "borderColor": "#005172",
      "borderRadius": "30px"
    },
    "buttonSecondary": {
      "background": "#F9F9F9",
      "textColor": "#333333",
      "borderRadius": "0px"
    }
  },
  "images": {
    "favicon": "https://www.dnb.co.in/images/favicon.png",
    "ogImage": "https://www.dnb.co.in/assets/images/DNB_Logo.png"
  }
}
```