DreamWorld Brand Identity

A complete profile of DreamWorld's visual system — colors, typography, components, and personality — extracted from playdreamworld.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from playdreamworld.com.

• primary:
  • Hex: #1C1121
  • RGB: rgb(28, 17, 33)
• secondary:
  • Hex: #1976D2
  • RGB: rgb(25, 118, 210)
• accent:
  • Hex: #0E1A2B
  • RGB: rgb(14, 26, 43)
• background:
  • Hex: #0E1A2B
  • RGB: rgb(14, 26, 43)
• textPrimary:
  • Hex: #0E1A2B
  • RGB: rgb(14, 26, 43)
• link:
  • Hex: #0E1A2B
  • RGB: rgb(14, 26, 43)

Typography

Each font links to its Google Fonts page where available.

• primary: Roboto (Google Fonts →)
• heading: Roboto (Google Fonts →)

Visual Assets

Logo

Favicon

UI Components

Live previews rendered using DreamWorld's actual button styles.

• Input:
  • background: transparent
  • textColor: #4F4F52
  • borderColor: null
  • borderRadius: 0px
  • shadow: none
• Button Primary:
  • background: #0E1A2B
  • textColor: #FFFFFF
  • borderRadius: 500px
  • shadow: rgba(0, 0, 0, 0.25) 0px 3.69px 3.69px 0px
• Button Secondary:
  • background: #2E2922
  • textColor: #FFFFFF
  • borderRadius: 500px
  • shadow: rgba(0, 0, 0, 0.25) 0px 3.69px 3.69px 0px

Brand Personality

• Tone: playful
• Energy: high
• Audience: gamers and online community enthusiasts

Frequently Asked Questions

1. What is DreamWorld's primary brand color?
   DreamWorld's primary brand color is #1C1121. It anchors the visual identity across their website, product UI, and marketing materials.

2. What accent color does DreamWorld use?
   DreamWorld uses #0E1A2B as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. What font does DreamWorld use?
   DreamWorld uses Roboto as the primary typeface across body and headings.

4. Does DreamWorld use a light or dark theme?
   DreamWorld's primary site uses a dark color scheme, with a background of #0E1A2B.

5. Where can I find DreamWorld's logo?
   DreamWorld's logo is available directly on their site (playdreamworld.com). The current logo URL is included in the machine-readable JSON profile linked above.

6. How was this brand profile generated?
   This profile was extracted from playdreamworld.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by DreamWorld.

Methodology

Brand data on this page was extracted from playdreamworld.com using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.

The machine-readable profile is publicly available for agents, designers, and tooling.