doe.json

Doe Brand Identity

A complete profile of Doe's visual system — colors, typography, components, and personality — extracted from https://doe.so/. Built for designers, agents, and AI tools.

Quick Facts

Field	Value
Primary	#000000
Accent	#000000
Body Font	buch
Heading Font	buch

Color Palette

primary: #000000
accent: #000000
background: #F9F9F9
textPrimary: #000000
link: #000000

Typography

primary: buch — https://fonts.google.com/specimen/buch
heading: buch — https://fonts.google.com/specimen/buch

Visual Assets

Logo: data:image/svg+xml;utf8,%3Csvg%20class%3D%22cursor-%5Binherit%5D%20text-text-high-em%20h-5%20w-auto%22%20height%3D%22128%22%20role%3D%22presentation%22%20viewBox%3D%220%200%20169%20128%22%20width%3D%22169%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M140.398%2072.1436C155.825%2072.1438%20168.332%2084.6477%20168.332%20100.072C168.332%20115.497%20155.825%20128.001%20140.398%20128.001C124.97%20128.001%20112.462%20115.497%20112.462%20100.072C112.462%2084.6475%20124.969%2072.1436%20140.398%2072.1436ZM21.4776%2046.9922C40.8312%2014.6739%2059.7221%20-9.53834%2081.8067%203.68363C103.891%2016.9058%20124.355%2063.2737%20105.001%2095.5918C85.6475%20127.91%2033.8054%20133.941%2011.7208%20120.719C-10.3638%20107.497%202.12421%2079.3104%2021.4776%2046.9922Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(0%2C%200%2C%200)%20!important%3B%22%2F%3E%3C%2Fsvg%3E
Favicon: https://www.doe.so/favicon.ico?favicon.7e91e354.ico
Social card (og:image): https://doe.so/opengraphdoe.png

UI Components

buttonPrimary: background=#000000, textColor=#F9F9F9, borderRadius=4px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px
buttonSecondary: background=transparent, textColor=#5A5A5A, borderColor=#E0E0E0, borderRadius=8px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: business professionals seeking automation solutions

Doe Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Enterprise | Doe
- Image: https://www.doe.so/images/background-optimized.webp
- Source: https://www.doe.so/enterprise
Enterprise | Doe
- Image: https://doe.so/opengraphdoe.png
- Source: https://www.doe.so/enterprise
OpenClaw's Vision, Enterprise-Ready | Doe
- Image: https://doe.so/blog-thumbnail/blog-thumbnail-7.gif
- Source: https://www.doe.so/blog/openclaw-but-enterprise-ready
▶ DOE Road Safety - Classroom
- Image: https://i.ytimg.com/vi/hpjL8bGC1ks/maxresdefault.jpg
- Source: https://www.youtube.com/watch?v=hpjL8bGC1ks
BPA Journal | DOE Report Finds Energy Jobs Grew Faster Than Overall U.S. Employment in 2021
- Image: https://building-performance.org/wp-content/uploads/2022/11/BPA_Journal_DOE_Jobs.jpg
- Source: https://building-performance.org/bpa-journal/doe-energy-report/
NYC Schools Account NYCSA
- Image: https://pwsblobprd.schools.nyc/prd-pws/images/default-source/default-album/portal-landing.jpg?sfvrsn=26ab70be_6
- Source: https://www.schools.nyc.gov/learning/student-journey/nyc-schools-account