Disqus Brand Identity

A complete profile of Disqus's visual system — colors, typography, components, and personality — extracted from http://disqus.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from http://disqus.com.

• primary: #164B78
• secondary: #EBFEFF
• accent: #0091FF
• background: #FFFFFF
• textPrimary: #042552
• link: #042552

Typography

Each font links to its Google Fonts page where available.

• primary: Lato
• heading: Lato

Lato Google Fonts →

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Disqus's actual button styles.

Button Primary

• background: #0091FF
• textColor: #FFFFFF
• borderColor: #0091FF
• borderRadius: 8px
• shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: digital publishers and online communities

Frequently Asked Questions

1. What is Disqus's primary brand color?
   Disqus's primary brand color is #164B78. It anchors the visual identity across their website, product UI, and marketing materials.

2. What accent color does Disqus use?
   Disqus uses #0091FF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. What font does Disqus use?
   Disqus uses Lato as the primary typeface across body and headings.

4. Does Disqus use a light or dark theme?
   Disqus's primary site uses a light color scheme, with a background of #FFFFFF.

5. Where can I find Disqus's logo?
   Disqus's logo is available directly on their site (http://disqus.com). The current logo URL is included in the machine-readable JSON profile linked above.

6. How was this brand profile generated?
   This profile was extracted from http://disqus.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Disqus.

Methodology

Brand data on this page was extracted from http://disqus.com on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Disqus.