disclo.json

Disclo Brand Identity

A complete profile of Disclo's visual system — colors, typography, components, and personality — extracted from http://www.disclo.com. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #160042
Accent #9B68CC
Body Font Inter
Heading Font Host Grotesk

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: businesses seeking workplace accommodations solutions

Disclo Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Instructions if you have permission to use the fonts:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Host Grotesk",
      "role": "heading"
    },
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#160042",
    "secondary": "#57547F",
    "accent": "#9B68CC",
    "background": "#FFFFFF",
    "textPrimary": "#9B68CC",
    "link": "#9B68CC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Host Grotesk"
    },
    "fontStacks": {
      "heading": [
        "Host Grotesk",
        "sans-serif"
      ],
      "body": [
        "Host Grotesk",
        "sans-serif"
      ],
      "paragraph": [
        "Host Grotesk",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "44px",
      "h2": "36px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#2A293F",
      "borderColor": "#C3C2CC",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#9B68CC",
      "textColor": "#57547F",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "rgba(16, 24, 40, 0.05) 0px 1px 2px 0px"
    },
    "buttonSecondary": {
      "background": "#3A274D",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/6971e6b26fc108c3cd84444b/69cfa324152f81f5cb893ad1_Group%201%20(1).svg",
    "favicon": "https://cdn.prod.website-files.com/6971e6b26fc108c3cd84444b/6971e6b26fc108c3cd844878_favicon-32x32.png",
    "ogImage": "https://cdn.prod.website-files.com/625615f1cfcb3469f00d5c05/627d4ff81f81250390f1571b_Disclo_Link_Img.jpg",
    "logoHref": "/",
    "logoAlt": "Disclo Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and has alt text matching the brand 'Disclo'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Book a demo",
      "reasoning": "Button #3 'Book a demo' uses the vibrant brand color #9B68CC, which aligns with the site's primary CTA focus on booking demos."
    },
    "secondary": {
      "index": 6,
      "text": "Learn more",
      "reasoning": "Button #0 'Learn more' has a different background color #3A274D, making it suitable as a secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "businesses seeking workplace accommodations solutions"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and has alt text matching the brand 'Disclo'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}