# Dioxus Labs Brand Identity

A complete profile of **Dioxus Labs**'s visual system — colors, typography, components, and personality — extracted from https://dioxuslabs.com. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/dioxus-labs
- Machine-readable JSON: https://characterquilt.com/branding/dioxus-labs.json
- Per-page llms.txt: https://characterquilt.com/branding/dioxus-labs/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #1E2939 |
| Accent | #161B22 |
| Body Font | Inter |
| Heading Font | Inter |

## Color Palette

- primary: #1E2939
- secondary: #99A1AF
- accent: #161B22
- background: #F7F7F9
- textPrimary: #364153
- link: #364153

## Typography

- primary: Inter — [Google Fonts](https://fonts.google.com/specimen/Inter)
- heading: Inter — [Google Fonts](https://fonts.google.com/specimen/Inter)

## Visual Assets

- Logo: 
- Favicon: 
- Social card (og:image):

## UI Components

- buttonPrimary: background=#161B22, textColor=#FFFFFF, borderColor=#CCCFD2, borderRadius=4px, shadow=none
- buttonSecondary: background=#EDEDED, textColor=#000000, borderColor=#CCCFD2, borderRadius=4px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: developers

## Dioxus Labs Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Dioxus | Fullstack crossplatform app framework for Rust**
  - Image:   
  - Source: [Link](https://dioxuslabs.com/blog/release-040/)
- **Dioxus | Fullstack crossplatform app framework for Rust**
  - Image:   
  - Source: [Link](https://dioxuslabs.com/blog/release-060/)
- **Dioxus | Fullstack crossplatform app framework for Rust**
  - Image:   
  - Source: [Link](https://dioxuslabs.com/blog/release-060/)
- **Dioxus | Fullstack crossplatform app framework for Rust**
  - Image:   
  - Source: [Link](https://dioxuslabs.com/blog/release-040/)
- **Dioxus | Fullstack crossplatform app framework for Rust**
  - Image:   
  - Source: [Link](https://dioxuslabs.com/blog/release-060/)
- **Dioxus | Fullstack crossplatform app framework for Rust**
  - Image:   
  - Source: [Link](https://dioxuslabs.com/learn/0.7/)

## Working with these fonts

Not found on Google Fonts? Follow these instructions if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around to load different font weights.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS and copy out the matching @font-face declarations, modifying each `src: url(...)` to point to your local file path.

Only do this if you have permission to use the brand assets — most proprietary fonts may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#1E2939",
    "secondary": "#99A1AF",
    "accent": "#161B22",
    "background": "#F7F7F9",
    "textPrimary": "#364153",
    "link": "#364153"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Inter",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "14px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#161B22",
      "textColor": "#FFFFFF",
      "borderColor": "#CCCFD2",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#EDEDED",
      "textColor": "#000000",
      "borderColor": "#CCCFD2",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://dioxuslabs.com/assets/smalllogo-dxh3fcbb6a73c8e36ce.png",
    "favicon": "https://dioxuslabs.com/assets/favicon-dxh3f47a5a4ce979a5.png",
    "ogImage": "https://dioxuslabs.com/assets/static/opengraph.png",
    "logoHref": "/"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "developers"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  }
}
```
