DemocracyOS Brand Identity

A complete profile of DemocracyOS's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #252638
• secondary: #DAE4FF
• accent: #00BE63
• background: #FFFFFF
• textPrimary: #212529
• link: #00BE63

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Inter — https://fonts.google.com/specimen/Inter

Visual Assets

• Favicon:
• Social card (og:image):

UI Components

• input: background=#FFFFFF, textColor=#212529, borderColor=null, borderRadius=0px, shadow=none
• buttonPrimary: background=#00BE63, textColor=#FFFFFF, borderRadius=4px, shadow=none
• buttonSecondary: background=#FFFFFF, textColor=#212529, borderRadius=6px, shadow=none

Brand Personality

Tone: modern · Energy: medium · Audience: TikTok users looking to download videos

DemocracyOS Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• GitHub - DemocracyOS/democracyos:
  • Image:
  • Source: GitHub
• DemocracyOS – Participedia:
  • Image:
  • Source: Participedia
• DemocracyOS — Jesse Warren | Civic Product Designer:
  • Image:
  • Source: Jesse Warren
• DemocracyOS | World Justice Project:
  • Image:
  • Source: World Justice Project
• GitHub - DemocracyOS/keycloak:
  • Image:
  • Source: Keycloak
• DemocracyOS — Jesse Warren | Civic Product Designer:
  • Image:
  • Source: Jesse Warren

Working with these fonts

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS and copy out the matching @font-face declarations.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#252638",
    "secondary": "#DAE4FF",
    "accent": "#00BE63",
    "background": "#FFFFFF",
    "textPrimary": "#212529",
    "link": "#00BE63"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Inter",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "20px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#212529",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#00BE63",
      "textColor": "#FFFFFF",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#212529",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "favicon": "https://snaptik.sc/assets/img/icons-192.png",
    "ogImage": "https://snaptik.sc/assets/img/snapthumb.jpg"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "TikTok users looking to download videos"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  }
}