# Delty Brand Identity

A complete profile of **Delty**'s visual system — colors, typography, components, and personality — extracted from [https://delty.ai](https://delty.ai/). Built for designers, agents, and AI tools.

## Color Palette

### Brand palette extracted from https://delty.ai.

- **primary**: 
  - Hex: #1A1A2E
  - RGB: rgb(26, 26, 46)

- **secondary**: 
  - Hex: #0000EE
  - RGB: rgb(0, 0, 238)

- **accent**: 
  - Hex: #F5F5F7
  - RGB: rgb(245, 245, 247)

- **background**: 
  - Hex: #FFFFFF
  - RGB: rgb(255, 255, 255)

- **textPrimary**: 
  - Hex: #6B7280
  - RGB: rgb(107, 114, 128)

- **link**: 
  - Hex: #6B7280
  - RGB: rgb(107, 114, 128)

## Typography

Each font links to its Google Fonts page where available.

- **primary**: Inter  
  [Google Fonts →](https://fonts.google.com/specimen/Inter)

- **heading**: Lora  
  [Google Fonts →](https://fonts.google.com/specimen/Lora)

## Visual Assets

Logo

Favicon

Social Card

## UI Components

Live previews rendered using Delty's actual button styles.

### Button Primary

- **background**: #F5F5F7
- **textColor**: #FFFFFF
- **borderRadius**: 100px
- **shadow**: none

### Button Secondary

- **background**: #FFFFFF
- **textColor**: #1A1A2E
- **borderColor**: #F2F2F2
- **borderRadius**: 12px
- **shadow**: rgba(0, 0, 0, 0.06) 0px 1px 4px 0px, rgba(0, 0, 0, 0.04) 0px 4px 16px 0px

## Brand Personality

- **Tone:** professional
- **Energy:** medium
- **Audience:** healthcare professionals

## Delty Brand in the Wild

Image: [delty.ai](https://delty.ai/assets/catherine-zhao.jpg)  
Source: [delty.ai](https://delty.ai/)

Image: [delty.ai](https://delty.ai/assets/lalit.jpg)  
Source: [delty.ai](https://delty.ai/)

Image: [delty.ai](https://delty.ai/og-image.png)  
Source: [delty.ai](https://delty.ai/)

Image: [delty.ai](https://delty.ai/assets/aicpa-soc.png)  
Source: [delty.ai](https://delty.ai/)

Image: [delty.ai](https://delty.ai/assets/hipaa.png)  
Source: [delty.ai](https://delty.ai/)

Image: [framerusercontent.com](https://framerusercontent.com/images/DZyECtbvIDbF1OFYl3mCQnScfaw.png)  
Source: [welcome.ai](https://welcome.ai/company/delty)

## Frequently Asked Questions

1. **What is Delty's primary brand color?**  
   Delty's primary brand color is #1A1A2E. It anchors the visual identity across their website, product UI, and marketing materials.

2. **What accent color does Delty use?**  
   Delty uses #F5F5F7 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

3. **What font does Delty use?**  
   Delty uses Inter for body text and Lora for headings. Fonts were detected on https://delty.ai as part of their live design system.

4. **Does Delty use a light or dark theme?**  
   Delty's primary site uses a light color scheme, with a background of #FFFFFF.

5. **Where can I find Delty's logo?**  
   Delty's logo is available directly on their site (https://delty.ai). The current logo URL is included in the machine-readable JSON profile linked above.

6. **How was this brand profile generated?**  
   This profile was extracted from https://delty.ai using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Delty.

## Methodology

Brand data on this page was extracted from [https://delty.ai](https://delty.ai/) on 2026-07-27 using the [Firecrawl](https://firecrawl.dev/) branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by **CharacterQuilt** and is not affiliated with or endorsed by Delty.