Definite Brand Identity

A complete profile of Definite's visual system — colors, typography, components, and personality — extracted from Definite. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from Definite.

• primary: #0A99FF
• rgb: (10, 153, 255)
• secondary: #0D63A0
• rgb: (13, 99, 160)
• accent: #F5F5F5
• rgb: (245, 245, 245)
• background: #111111
• rgb: (17, 17, 17)
• textPrimary: #F5F5F5
• rgb: (245, 245, 245)
• link: #6B7280
• rgb: (107, 114, 128)

Typography

Each font links to its Google Fonts page where available.

• primary: Inter Tight
  Inter Tight on Google Fonts →
• heading: Inter
  Inter on Google Fonts →

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Definite's actual button styles.

Button Primary

• background: #F5F5F5
• textColor: #000000
• borderRadius: 8px
• shadow: none

Button Secondary

• background: transparent
• textColor: #F5F5F5
• borderColor: #323232
• borderRadius: 8px
• shadow: none

Brand Personality

• Tone: modern
• Energy: medium
• Audience: business professionals

Definite Brand in the Wild

Image: res.cloudinary.com

Source: definite.app

Image: definite.app

Source: definite.app

Image: definite.app

Source: definite.app

Image: lh7-rt.googleusercontent.com

Source: definite.app

Image: res.cloudinary.com

Source: definite.app

Image: lh7-rt.googleusercontent.com

Source: definite.app

Frequently Asked Questions

• What is Definite's primary brand color? Definite's primary brand color is #0A99FF. It anchors the visual identity across their website, product UI, and marketing materials.

• What accent color does Definite use? Definite uses #F5F5F5 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

• What font does Definite use? Definite uses Inter Tight for body text and Inter for headings. Fonts were detected on Definite as part of their live design system.

• Does Definite use a light or dark theme? Definite's primary site uses a dark color scheme, with a background of #111111.

• Where can I find Definite's logo? Definite's logo is available directly on their site (Definite). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated? This profile was extracted from Definite using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Definite.

Methodology

Brand data on this page was extracted from Definite on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Definite.