DataStax Brand: Colors, Fonts, Logo & Visual Identity

DataStax Brand Identity

A complete profile of DataStax's visual system — colors, typography, components, and personality — extracted from https://datastax.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://datastax.com.

Color Type HEX RGB
primary #0F62FE rgb(15, 98, 254)
secondary #A6C8FF rgb(166, 200, 255)
accent #0F62FE rgb(15, 98, 254)
background #FFFFFF rgb(255, 255, 255)
textPrimary #161616 rgb(22, 22, 22)
link #0062FE rgb(0, 98, 254)

Typography

Each font links to its Google Fonts page where available.

Role Font Family
primary IBM Plex Sans
heading IBM Plex Sans
IBM Plex Sans, Helvetica Neue, Arial, sans-serif

Visual Assets

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UI Components

Live previews rendered using DataStax's actual button styles.

Button Primary

Button Secondary

Brand Personality

Tone: professional
Energy: medium
Audience: business professionals

DataStax Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

  1. What is DataStax's primary brand color?
    DataStax's primary brand color is #0F62FE. It anchors the visual identity across their website, product UI, and marketing materials.

  2. What font does DataStax use?
    DataStax uses IBM Plex Sans as the primary typeface across body and headings.

  3. Does DataStax use a light or dark theme?
    DataStax's primary site uses a light color scheme, with a background of #FFFFFF.

  4. Where can I find DataStax's logo?
    DataStax's logo is available directly on their site (https://datastax.com). The current logo URL is included in the machine-readable JSON profile linked above.

  5. How was this brand profile generated?
    This profile was extracted from https://datastax.com using the Firecrawl branding extraction API.

Methodology

Brand data on this page was extracted from https://datastax.com using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles.