Datalane Brand: Colors, Fonts, Logo & Visual Identity

Datalane Brand Identity

A complete profile of Datalane's visual system — colors, typography, components, and personality — extracted from datalane.com. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.datalane.com/.

primary
#2E23FF
rgb(46, 35, 255)

secondary
#0050BD
rgb(0, 80, 189)

accent
#2E23FF
rgb(46, 35, 255)

background
#FFFFFF
rgb(255, 255, 255)

textPrimary
#262626
rgb(38, 38, 38)

link
#3898EC
rgb(56, 152, 236)

Typography

Each font links to its Google Fonts page where available.

primary
Abcotto
Google Fonts →

heading
Abcotto
Google Fonts →

Abcoracle, Arial, sans-serif

Visual Assets

UI Components

Button Primary
buttonPrimary
background: #2E23FF
textColor: #FFFFFF
borderColor: #2E23FF
borderRadius: 0px
shadow: none

Button Secondary
buttonSecondary
background: #ECECEC
textColor: #262626
borderRadius: 0px
shadow: none

Brand Personality

Tone: professional
Energy: medium
Audience: businesses seeking data solutions

Datalane Brand in the Wild

Image: cdn.prod.website-files.com
Source: datalane.com

Frequently Asked Questions

What is Datalane's primary brand color?
Datalane's primary brand color is #2E23FF. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Datalane use?
Datalane uses Abcotto as the primary typeface across body and headings.

Does Datalane use a light or dark theme?
Datalane's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Datalane's logo?
Datalane's logo is available directly on their site (datalane.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?
This profile was extracted from datalane.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Datalane.

Methodology

Brand data on this page was extracted from datalane.com on 2026-07-27 using the Firecrawl branding extraction API. This page is published by CharacterQuilt and is not affiliated with or endorsed by Datalane.