Dartboard Energy Brand Identity

A complete profile of Dartboard Energy's visual system — colors, typography, components, and personality — extracted from https://dartboardenergy.com. Built for designers, agents, and AI tools.

• Page: https://characterquilt.com/branding/dartboard-energy
• Machine-readable JSON: https://characterquilt.com/branding/dartboard-energy.json
• Per-page llms.txt: https://characterquilt.com/branding/dartboard-energy/llms.txt

Quick Facts

Color Palette

• primary: #4B5060
• secondary: #00693E
• accent: #004225
• background: #FFFFFF
• textPrimary: #004225
• link: #004225

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Inter — https://fonts.google.com/specimen/Inter

Visual Assets

• Logo: https://dartboardenergy.com/assets/logo.png
• Favicon: https://dartboardenergy.com/assets/favicon.png

UI Components

• buttonPrimary: background=#004225, textColor=#FFFFFF, borderRadius=8px, shadow=none
• buttonSecondary: background=#FFFFFF, textColor=#004225, borderRadius=10px, shadow=rgba(0, 0, 0, 0.08) 0px 1px 2px 0px

Brand Personality

Tone: professional · Energy: medium · Audience: energy sector professionals

Dartboard Energy Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• The Risk-Return Frontier of Battery Optimization: Balancing Ancillaries & Energy Arbitrage
  • Image:
  • Source: Link
• The Risk-Return Frontier of Battery Optimization: Balancing Ancillaries & Energy Arbitrage
  • Image:
  • Source: Link
• The Base Point by Dartboard Energy
  • Image:
  • Source: Link
• Dartboard Energy - Catch missed performance guarantees across your fleet
  • Image:
  • Source: Link
• The Base Point by Dartboard Energy
  • Image:
  • Source: Link
• Dartboard Energy: AI-Powered Platform for Electricity Markets
  • Image:
  • Source: Link

Working with these fonts

Not found on Google Fonts? Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Segoe UI",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#4B5060",
    "secondary": "#00693E",
    "accent": "#004225",
    "background": "#FFFFFF",
    "textPrimary": "#004225",
    "link": "#004225"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "-apple-system",
        "BlinkMacSystemFont",
        "Inter",
        "Segoe UI",
        "Roboto",
        "sans-serif"
      ],
      "body": [
        "-apple-system",
        "BlinkMacSystemFont",
        "Inter",
        "Segoe UI",
        "Roboto",
        "sans-serif"
      ],
      "paragraph": [
        "-apple-system",
        "BlinkMacSystemFont",
        "Inter",
        "Segoe UI",
        "Roboto",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "36px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "6px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#004225",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#004225",
      "borderRadius": "10px",
      "borderRadiusCorners": {
        "topLeft": "10px",
        "topRight": "10px",
        "bottomRight": "10px",
        "bottomLeft": "10px"
      },
      "shadow": "rgba(0, 0, 0, 0.08) 0px 1px 2px 0px"
    }
  },
  "images": {
    "logo": "https://dartboardenergy.com/assets/logo.png",
    "favicon": "https://dartboardenergy.com/assets/favicon.png",
    "ogImage": null,
    "logoHref": "index.html",
    "logoAlt": "Dartboard Energy"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "energy sector professionals"
  }
}