daily

Daily Brand Identity

A complete profile of Daily's visual system — colors, typography, components, and personality — extracted from https://daily.co. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://daily.co.

primary
#E96645
rgb(233, 102, 69)
secondary
#9CA3AF
rgb(156, 163, 175)
accent
#000000
rgb(0, 0, 0)
background
#F4F5F6
rgb(244, 245, 246)
textPrimary
#161618
rgb(22, 22, 24)
link
#6B7280
rgb(107, 114, 128)

Typography

Each font links to its Google Fonts page where available.

primary
DM Sans
DM Sans Google Fonts →
heading
DM Sans
DM Sans Google Fonts →

Visual Assets

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Logo

Favicon

Social Card

UI Components

Live previews rendered using Daily's actual button styles.

Button Primary:
background: #000000
textColor: #FFFFFF
borderRadius: 0px
shadow: none
Button Secondary:
background: #FCFCFC
textColor: #000000
borderColor: #9CA3AF
borderRadius: 0px
shadow: none

Brand Personality

Tone: modern
Energy: medium
Audience: developers

Daily Brand in the Wild

Image: docs.daily.co

Image: storage.ghost.io

Image: daily.co

Image: docs.daily.co

Image: storage.ghost.io

Frequently Asked Questions

What is Daily's primary brand color?
Daily's primary brand color is #E96645. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does Daily use?
Daily uses #000000 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does Daily use?
Daily uses DM Sans as the primary typeface across body and headings.
Does Daily use a light or dark theme?
Daily's primary site uses a light color scheme, with a background of #F4F5F6.
Where can I find Daily's logo?
Daily's logo is available directly on their site (https://daily.co). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://daily.co using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Daily.