# D-ID Brand Identity

A complete profile of **D-ID**'s visual system — colors, typography, components, and personality — extracted from [http://www.d-id.com](http://www.d-id.com/). Built for designers, agents, and AI tools.

## Color Palette

Brand palette extracted from http://www.d-id.com.

| Color Type | Color Code         | RGB                |
|------------|--------------------|--------------------|
| primary    | #FF882E            | rgb(255, 136, 46)  |
| secondary  | #497CFF            | rgb(73, 124, 255)  |
| accent     | #FF882E            | rgb(255, 136, 46)  |
| background | #F3F3F3            | rgb(243, 243, 243)  |
| textPrimary| #000000            | rgb(0, 0, 0)       |
| link       | #FF0000            | rgb(255, 0, 0)     |

## Typography

Each font links to its Google Fonts page where available.

- **Primary:** Manrope [Google Fonts →](https://fonts.google.com/specimen/Manrope)
- **Heading:** Libre Franklin [Google Fonts →](https://fonts.google.com/specimen/Libre+Franklin)

## Visual Assets

Logo

Favicon

Social Card

## UI Components

Live previews rendered using D-ID's actual button styles.

### Input

- background: #FFFFFF
- textColor: #000000
- borderColor: #E9E9E9
- borderRadius: 5px
- shadow: none

### Button Primary

- background: #FF882E
- textColor: #000000
- borderColor: #FF882E
- borderRadius: 10px
- shadow: none

### Button Secondary

- background: #000000
- textColor: #FFFFFF
- borderRadius: 0px
- shadow: none

## Brand Personality

- **Tone:** modern
- **Energy:** high
- **Audience:** tech-savvy professionals and businesses looking for AI video solutions

## D-ID Brand in the Wild

Image: [i.vimeocdn.com](https://i.vimeocdn.com/video/1809063640-1987b84d778d773914450483846481c9eb5e613a762b6f4292225842c25dc074-d?f=webp)
Source: [d-id.com](https://www.d-id.com/sales-solutions/)

Image: [d-id.com](https://www.d-id.com/wp-content/uploads/2024/08/publish-campaign-for-blog-1024x572.png)
Source: [d-id.com](https://www.d-id.com/blog/getting-started-with-video-campaigns/)

## Frequently Asked Questions

**What is D-ID's primary brand color?**  
D-ID's primary brand color is **#FF882E**. It anchors the visual identity across their website, product UI, and marketing materials.

**What font does D-ID use?**  
D-ID uses **Manrope** for body text and **Libre Franklin** for headings.

**Does D-ID use a light or dark theme?**  
D-ID's primary site uses a light color scheme, with a background of **#F3F3F3**.

**Where can I find D-ID's logo?**  
D-ID's logo is available directly on their site ([http://www.d-id.com](http://www.d-id.com)).

**How was this brand profile generated?**  
This profile was extracted from [http://www.d-id.com](http://www.d-id.com) using the Firecrawl branding extraction API.
