CUTR Brand Identity

A complete profile of CUTR's visual system — colors, typography, components, and personality.

Quick Facts

Color Palette

• primary: #FFBE2E
• secondary: #1E1E2F
• accent: #FFBE2E
• background: #FFFFFF
• textPrimary: #000000
• link: #63D9AE

Typography

• primary: Averta — https://fonts.google.com/specimen/Averta
• heading: Averta — https://fonts.google.com/specimen/Averta

Visual Assets

• Logo:
• Favicon:
• Social card (og:image): .webp)

UI Components

• buttonPrimary: background=#FFBE2E, textColor=#000000, borderRadius=100px, shadow=none
• buttonSecondary: background=#FFFFFF, textColor=#000000, borderColor=#E7E5E4, borderRadius=100px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: businesses seeking interior production solutions

CUTR Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• Cutr | End-to-End High-Quality Interior Production Solutions

  Source: https://www.cutr.ai/

• 6 Steps to Produce High Quality Yacht Interior for Builders | Cutr.ai

  Source: https://nl.cutr.ai/blog/how-yacht-builders-can-produce-prefab-interior-of-the-highest-quality

• 11 Steps to Follow to Get Your Design Ready for Production | Cutr.ai
  .jpeg)
  Source: https://nl.cutr.ai/blog/how-to-make-your-design-ready-for-production

Working with these fonts

Not found on Google Fonts? Here’s a suggested flow to help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around to capture fonts.
4. Download the captured font files locally.
5. Copy matching @font-face declarations.

Programmatic alternative: Use Playwright or Puppeteer to capture font file responses.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
 {
 "family": "Averta",
 "role": "body"
 }
 ],
 "colors": {
 "primary": "#FFBE2E",
 "secondary": "#1E1E2F",
 "accent": "#FFBE2E",
 "background": "#FFFFFF",
 "textPrimary": "#000000",
 "link": "#63D9AE"
 },
 "typography": {
 "fontFamilies": {
 "primary": "Averta",
 "heading": "Averta"
 },
 "fontStacks": {
 "heading": [
 "Averta",
 "sans-serif"
 ],
 "body": [
 "Averta",
 "sans-serif"
 ],
 "paragraph": [
 "Averta",
 "sans-serif"
 ]
 },
 "fontSizes": {
 "h1": "72px",
 "h2": "18px",
 "body": "13.5px"
 }
 },
 "spacing": {
 "baseUnit": 4,
 "borderRadius": "18px"
 },
 "components": {
 "buttonPrimary": {
 "background": "#FFBE2E",
 "textColor": "#000000",
 "borderRadius": "100px",
 "borderRadiusCorners": {
 "topLeft": "100px",
 "topRight": "100px",
 "bottomRight": "100px",
 "bottomLeft": "100px"
 },
 "shadow": "none"
 },
 "buttonSecondary": {
 "background": "#FFFFFF",
 "textColor": "#000000",
 "borderColor": "#E7E5E4",
 "borderRadius": "100px",
 "borderRadiusCorners": {
 "topLeft": "100px",
 "topRight": "100px",
 "bottomRight": "100px",
 "bottomLeft": "100px"
 },
 "shadow": "none"
 }
 },
 "images": {
 "logo": "https://cdn.prod.website-files.com/648c888f1b1e76aef47364f1/648c888f1b1e76aef4736554_Cutr%20Dark.svg",
 "favicon": "https://cdn.prod.website-files.com/648c888f1b1e76aef47364f1/648c888f1b1e76aef4736519_cutr32.png",
 "ogImage": "https://cdn.prod.website-files.com/648c888f1b1e76aef47364f1/67b4b48e2a506ee97b6371e7_CUTR_DaCostastraat3021%20(1).webp",
 "logoHref": "/?r=0"
 },
 "personality": {
 "tone": "professional",
 "energy": "medium",
 "targetAudience": "businesses seeking interior production solutions"
 },
 "designSystem": {
 "framework": "custom",
 "componentLibrary": ""
 },
 "confidence": {
 "buttons": 0.95,
 "colors": 0.9,
 "overall": 0.925
 }
}