creizer.json

Creizer Brand Identity

A complete profile of Creizer's visual system — colors, typography, components, and personality — extracted from https://www.creizer.com/. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #FB9007
Accent #FB9007
Body Font DM Sans
Heading Font Poppins

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: professional · Energy: medium · Audience: sellers on Mercado Libre and Amazon

Creizer Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "DM Sans",
      "role": "body"
    },
    {
      "family": "Poppins",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#FB9007",
    "accent": "#FB9007",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#FB9007"
  },
  "typography": {
    "fontFamilies": {
      "primary": "DM Sans",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "DM Sans"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "DM Sans"
      ]
    },
    "fontSizes": {
      "h1": "55.9px",
      "h2": "15.6px",
      "body": "19.5px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FB9007",
      "textColor": "#FFFFFF",
      "borderRadius": "300px",
      "borderRadiusCorners": {
        "topLeft": "300px",
        "topRight": "300px",
        "bottomRight": "300px",
        "bottomLeft": "300px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://images.squarespace-cdn.com/content/v1/5f5150248f0f38118027e135/efcdbd87-675a-4f9c-97c3-1e81eb524060/creizer_logo_+1.png",
    "favicon": "https://images.squarespace-cdn.com/content/v1/5f5150248f0f38118027e135/df8f6e00-9817-4fba-97df-e44eb3aa32d8/favicon.ico?format=100w",
    "ogImage": "http://static1.squarespace.com/static/5f5150248f0f38118027e135/t/67f7e4512623e4255f529084/1744299089925/Squarespace+Logo+Open+Graph.png?format=1500w",
    "logoAlt": "Logo de Empresa Creizer"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 34,
    "reasoning": "Selected #6 because it is visible, located in the header, and matches the brand name 'Creizer' with appropriate alt text.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Obtén tu crédito Creizer",
      "reasoning": "Button #0 is the primary CTA because it uses the vibrant brand color #FB9007 and has action-oriented text 'Obtén tu crédito Creizer', which aligns with the site's purpose."
    },
    "secondary": {
      "index": 4,
      "text": "0\n              \n            \n          \n        \n      \n\n      \n\n\n\n\n\n\n\n\n\n\n\n\n  \n    \n  \n    \n  \n\n  \n",
      "reasoning": "Button #4 is the secondary button as it has a different background color (#FFFFFF) and does not compete with the primary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "sellers on Mercado Libre and Amazon"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 6,
        "selectedLogoReasoning": "Selected #6 because it is visible, located in the header, and matches the brand name 'Creizer' with appropriate alt text.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}