llms.txt

Credal.ai Brand Identity

A complete profile of Credal.ai's visual system — colors, typography, components, and personality — extracted from https://credal.ai. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #00D959
Accent #4589DF
Body Font DM Sans
Heading Font DM Sans

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: modern · Energy: medium · Audience: enterprise clients

Credal.ai Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "DM Sans",
   "role": "body"
  }
 ],
 "colors": {
  "primary": "#00D959",
  "secondary": "#4589DF",
  "accent": "#4589DF",
  "background": "#FFFFFF",
  "textPrimary": "#25262B",
  "link": "#0074D2"
 },
 "typography": {
  "fontFamilies": {
   "primary": "DM Sans",
   "heading": "DM Sans"
  },
  "fontStacks": {
   "heading": [
    "DM Sans",
    "sans-serif"
   ],
   "body": [
    "DM Sans",
    "sans-serif"
   ],
   "paragraph": [
    "DM Sans",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "55px",
   "h2": "28px",
   "body": "14px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "2px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#4589DF",
   "textColor": "#FFFFFF",
   "borderRadius": "2px",
   "borderRadiusCorners": {
    "topLeft": "2px",
    "topRight": "2px",
    "bottomRight": "2px",
    "bottomLeft": "2px"
   },
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "#FFFFFF",
   "textColor": "#111111",
   "borderColor": "#111111",
   "borderRadius": "2px",
   "borderRadiusCorners": {
    "topLeft": "2px",
    "topRight": "2px",
    "bottomRight": "2px",
    "bottomLeft": "2px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://credal.ai/images/credal_logo.webp",
  "favicon": "https://credal.ai/images/favicon.png",
  "ogImage": "https://uploads-ssl.webflow.com/65f30a04a926c4ab669afe03/65fafdb5e360fccde6f003ee_ogPreview.png",
  "logoHref": "/",
  "logoAlt": "Credal"
 },
 "__llm_logo_reasoning": {
  "selectedIndex": 0,
  "reasoning": "Selected #0 because it is visible, medium-sized, located at the top, and matches the brand name 'Credal'. It links to the homepage, indicating it is the primary brand logo.",
  "confidence": 0.9,
  "source": "llm"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 5,
   "text": "Create Agent",
   "reasoning": "Button #2 ('Create Agent') uses a vibrant blue color (#4589DF), which aligns with the brand's accent color and is action-oriented, making it the primary CTA."
  },
  "secondary": {
   "index": 0,
   "text": "Get a demo",
   "reasoning": "Button #5 ('Get a demo') has a white background, providing a contrast to the primary button's vibrant color, making it suitable as a secondary CTA."
  },
  "confidence": 0.95
 },
 "personality": {
  "tone": "modern",
  "energy": "medium",
  "targetAudience": "enterprise clients"
 },
 "designSystem": {
  "framework": "custom",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.95,
  "colors": 0.9,
  "overall": 0.925
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": true,
   "llmSucceeded": true,
   "finalSource": "llm",
   "rawLogoSelection": {
    "selectedLogoIndex": 0,
    "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, located at the top, and matches the brand name 'Credal'. It links to the homepage, indicating it is the primary brand logo.",
    "confidence": 0.9
   }
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}