coverage cat.json

Coverage Cat Brand Identity

A complete profile of Coverage Cat's visual system — colors, typography, components, and personality — extracted from https://www.coveragecat.com/. Built for designers, agents, and AI tools.

Quick Facts

Field Value
Primary #FFF7E3
Accent #FFF7E3
Body Font WorkSans
Heading Font WorkSans

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Tone: playful · Energy: medium · Audience: consumers looking for insurance information

Coverage Cat Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

  1. Open the company's homepage in a browser with DevTools open.
  2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
  3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
  4. For each captured font URL: right-click → Save As to download the file locally.
  5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for response events whose Content-Type starts with font/, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Machine-Readable Profile

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "WorkSans",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "unknown"
    },
    {
      "family": "Ubuntu",
      "role": "unknown"
    },
    {
      "family": "Cantarell",
      "role": "unknown"
    },
    {
      "family": "Noto Sans",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#FFF7E3",
    "secondary": "#FFB866",
    "accent": "#FFF7E3",
    "background": "#FFFFFF",
    "textPrimary": "#33333D",
    "link": "#68687C"
  },
  "typography": {
    "fontFamilies": {
      "primary": "WorkSans",
      "heading": "WorkSans"
    },
    "fontStacks": {
      "heading": [
        "WorkSans",
        "system-ui",
        "-apple-system",
        "Segoe UI",
        "Roboto",
        "Ubuntu",
        "Cantarell",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "body": [
        "WorkSans",
        "system-ui",
        "-apple-system",
        "Segoe UI",
        "Roboto",
        "Ubuntu",
        "Cantarell",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "WorkSans",
        "system-ui",
        "-apple-system",
        "Segoe UI",
        "Roboto",
        "Ubuntu",
        "Cantarell",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "36px",
      "h2": "31.5px",
      "body": "13.5px"
    }
  },
  "spacing": {
    "baseUnit": 6,
    "borderRadius": "10px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#68687C",
      "borderColor": null,
      "borderRadius": "18px",
      "borderRadiusCorners": {
        "topLeft": "18px",
        "topRight": "18px",
        "bottomRight": "18px",
        "bottomLeft": "18px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#FFF7E3",
      "textColor": "#33333D",
      "borderColor": "#F59422",
      "borderRadius": "27px",
      "borderRadiusCorners": {
        "topLeft": "27px",
        "topRight": "27px",
        "bottomRight": "27px",
        "bottomLeft": "27px"
      },
      "shadow": "rgba(0, 0, 0, 0.1) 1px 1px 3px 0px"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#68687C",
      "borderColor": "#BABAC5",
      "borderRadius": "90px",
      "borderRadiusCorners": {
        "topLeft": "90px",
        "topRight": "90px",
        "bottomRight": "90px",
        "bottomLeft": "90px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.coveragecat.com/images/general/small/logotype-nbg-63be9a1eca79de0e415e06a8d96b8cb4.webp?vsn=d",
    "favicon": null,
    "ogImage": "https://www.coveragecat.com/images/general/med/logo-opengraph-1fd308423a93befc28d3504ff07fa1de.webp?vsn=d",
    "logoHref": "/",
    "logoAlt": "logotype.webp"
  }
}