Counsel Health Brand Identity

A complete profile of Counsel Health's visual system — colors, typography, components, and personality — extracted from https://www.counselhealth.com/. Built for designers, agents, and AI tools.

Color Palette

Brand palette extracted from https://www.counselhealth.com/.

• primary: #243866 (rgb(36, 56, 102))
• secondary: #1C1304 (rgb(28, 19, 4))
• accent: #243866 (rgb(36, 56, 102))
• background: #F6F4ED (rgb(246, 244, 237))
• textPrimary: #020A21 (rgb(2, 10, 33))
• link: #020A21 (rgb(2, 10, 33))

Typography

Each font links to its Google Fonts page where available.

• primary: Instrument Sans
  • Instrument Sans Google Fonts →
• heading: Cigars
  • Cigars Google Fonts →
  • Cigars, Arial, sans-serif

Visual Assets

Logo

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Favicon

Social Card

UI Components

Live previews rendered using Counsel Health's actual button styles.

Input

• background: transparent
• textColor: #FFFFFF
• borderColor: null
• borderRadius: 0px
• shadow: none

Button Primary

• background: #243866
• textColor: #FFFFFF
• borderRadius: 48px
• shadow: none

Button Secondary

• background: #B0D512
• textColor: #243866
• borderRadius: 48px
• shadow: none

Brand Personality

• Tone: professional
• Energy: medium
• Audience: healthcare professionals and patients seeking online medical advice

Counsel Health Brand in the Wild

Source: counselhealth.com

Source: counselhealth.com

Source: counselhealth.com

Source: counselhealth.com

Source: counselhealth.com

Source: counselhealth.com

Frequently Asked Questions

• What is Counsel Health's primary brand color?
  Counsel Health's primary brand color is #243866. It anchors the visual identity across their website, product UI, and marketing materials.

• What font does Counsel Health use?
  Counsel Health uses Instrument Sans for body text and Cigars for headings. Fonts were detected on https://www.counselhealth.com/ as part of their live design system.

• Does Counsel Health use a light or dark theme?
  Counsel Health's primary site uses a light color scheme, with a background of #F6F4ED.

• Where can I find Counsel Health's logo?
  Counsel Health's logo is available directly on their site (https://www.counselhealth.com/). The current logo URL is included in the machine-readable JSON profile linked above.

• How was this brand profile generated?
  This profile was extracted from https://www.counselhealth.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Counsel Health.

Methodology

Brand data on this page was extracted from https://www.counselhealth.com/ on 2026-07-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content.