# Corgi Insurance Brand Identity

A complete profile of **Corgi Insurance**'s visual system — colors, typography, components, and personality — extracted from https://corgi.insure. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/corgi-insurance
- Machine-readable JSON: https://characterquilt.com/branding/corgi-insurance.json

## Quick Facts

| Field | Value |
|---|---|
| Primary | #FFDECC |
| Accent | #FF5C00 |
| Body Font | Geist |
| Heading Font | Geist |

## Color Palette

- primary: #FFDECC
- secondary: #2465E8
- accent: #FF5C00
- background: #F6F6F6
- textPrimary: #FF5C00
- link: #FF5C00

## Typography

- primary: Geist — https://fonts.google.com/specimen/Geist
- heading: Geist — https://fonts.google.com/specimen/Geist

## Visual Assets

- Logo: https://www.corgi.insure/images/corgi%20logo%20vector.svg
- Favicon: https://www.corgi.insure/favicon.ico?favicon.094r.ill1u55y.ico?dpl=dpl_6AjRUVbNAhL8xtYzrLAz7KUqJR9z
- Social card (og:image): https://www.corgi.insure/api/og?title=Startup+Insurance+in+Minutes&type=page

## UI Components

- input: background=#FFFFFF, textColor=#1D1D1D, borderColor=#BDBDBD, borderRadius=11.5973px, shadow=none
- buttonPrimary: background=#FF5C00, textColor=#FFFFFF, borderRadius=12px, shadow=none
- buttonSecondary: background=#191919, textColor=#FFFFFF, borderRadius=12px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: startups and small businesses looking for insurance solutions

## Corgi Insurance Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Fast Setup | Instant Startup Insurance | Corgi Insurance**
  - Image: https://www.corgi.insure/_next/image?url=%2Fimages%2Fcloud-bg.webp&w=3840&q=75&dpl=dpl_AjdWzfnvA1RW1AYdxxv8hRzPUk7i
  - Source: https://corgi.insure/fast-setup
- **Startup Insurance Blog | Corgi Insurance**
  - Image: https://www.corgi.insure/_next/image?url=%2Fimages%2Fblog%2Fcorgi-halftone.webp&w=3840&q=75&dpl=dpl_2AJpZPeTTWJiQGAGKtbcmqHFg6eD
  - Source: https://www.corgi.insure/blog
- **Startup Insurance in Minutes | Corgi**
  - Image: https://www.corgi.insure/_next/image?url=%2Fimages%2Fhero%2Fcloud-sky-bg.webp&w=3840&q=75&dpl=dpl_2AJpZPeTTWJiQGAGKtbcmqHFg6eD
  - Source: https://www.corgi.insure/
- **Why Corgi Beats Vouch: Tailored Startup Insurance Fast | Corgi Blog | Corgi  Insurance**
  - Image: https://www.corgi.insure/_next/image?url=%2Fimages%2Fworking-corgi.webp&w=3840&q=75&dpl=dpl_2AJpZPeTTWJiQGAGKtbcmqHFg6eD
  - Source: https://www.corgi.insure/blog/corgi-vs-vouch
- **About Corgi | Corgi Insurance**
  - Image: https://www.corgi.insure/images/about-v2/gallery-1.webp
  - Source: https://www.corgi.insure/about
- **Startup Insurance Blog | Corgi Insurance**
  - Image: https://www.corgi.insure/_next/image?url=%2Fimages%2Fpaperwork.webp&w=1080&q=75&dpl=dpl_2AJpZPeTTWJiQGAGKtbcmqHFg6eD
  - Source: https://www.corgi.insure/blog

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Geist",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#FFDECC",
    "secondary": "#2465E8",
    "accent": "#FF5C00",
    "background": "#F6F6F6",
    "textPrimary": "#FF5C00",
    "link": "#FF5C00"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Geist",
      "heading": "Geist"
    },
    "fontStacks": {
      "heading": [
        "f37Bolton",
        "f37Bolton Fallback",
        "ui-monospace",
        "SFMono-Regular",
        "Menlo",
        "Monaco",
        "Consolas",
        "Liberation Mono",
        "Courier New",
        "monospace"
      ],
      "body": [
        "Geist",
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ],
      "paragraph": [
        "Geist",
        "ui-sans-serif",
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "Helvetica Neue",
        "Arial",
        "Noto Sans",
        "sans-serif",
        "Apple Color Emoji",
        "Segoe UI Emoji",
        "Segoe UI Symbol",
        "Noto Color Emoji"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "32px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 6,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#1D1D1D",
      "borderColor": "#BDBDBD",
      "borderRadius": "11.5973px",
      "borderRadiusCorners": {
        "topLeft": "11.5973px",
        "topRight": "11.5973px",
        "bottomRight": "11.5973px",
        "bottomLeft": "11.5973px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#FF5C00",
      "textColor": "#FFFFFF",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#191919",
      "textColor": "#FFFFFF",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.corgi.insure/images/corgi%20logo%20vector.svg",
    "favicon": "https://www.corgi.insure/favicon.ico?favicon.094r.ill1u55y.ico?dpl=dpl_6AjRUVbNAhL8xtYzrLAz7KUqJR9z",
    "ogImage": "https://www.corgi.insure/api/og?title=Startup+Insurance+in+Minutes&type=page",
    "logoHref": "/",
    "logoAlt": "Corgi"
  }
}