Copper Health Brand Identity

A complete profile of Copper Health's visual system — colors, typography, components, and personality — extracted from https://www.copperhealth.co/. Built for designers, agents, and AI tools.

Quick Facts

Color Palette

• primary: #9A8C7A
• accent: #C9B99A
• background: #FAF7F2
• textPrimary: #1A1A1A
• link: #C9B99A

Typography

• primary: Inter — https://fonts.google.com/specimen/Inter
• heading: Inter — https://fonts.google.com/specimen/Inter

Visual Assets

• Logo: https://copperhealth.co/images/logo.png

UI Components

• buttonPrimary: background=#FAF7F2, textColor=#1A1A1A, borderRadius=4px, shadow=none
• buttonSecondary: background=#FFFFFF, textColor=#1A1A1A, borderRadius=4px, shadow=none

Brand Personality

Tone: professional · Energy: medium · Audience: healthcare professionals

Copper Health Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• 6 Copper Health Benefits + Sources, Intake & Dangers - SelfDecode Labs
  • Image:
  • Source: https://labs.selfdecode.com/blog/copper/
• WILL - Teck Resources
  • Image:
  • Source: https://hiwill.ca/work/teck-copper-copper-kills-viruses
• WILL - Teck Resources
  • Image:
  • Source: https://hiwill.ca/work/teck-copper-copper-kills-viruses
• Copper's impact on health: examining the benefits and risks
  • Image:
  • Source: https://www.linkedin.com/pulse/coppers-impact-health-examining-benefits

Machine-Readable Profile

{
 "colorScheme": "light",
 "fonts": [
  {
   "family": "Inter",
   "role": "body"
  }
 ],
 "colors": {
  "primary": "#9A8C7A",
  "accent": "#C9B99A",
  "background": "#FAF7F2",
  "textPrimary": "#1A1A1A",
  "link": "#C9B99A"
 },
 "typography": {
  "fontFamilies": {
   "primary": "Inter",
   "heading": "Inter"
  },
  "fontStacks": {
   "heading": [
    "Inter",
    "sans-serif"
   ],
   "body": [
    "Inter",
    "sans-serif"
   ],
   "paragraph": [
    "Inter",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "42px",
   "h2": "32px",
   "body": "18px"
  }
 },
 "spacing": {
  "baseUnit": 4,
  "borderRadius": "4px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#FAF7F2",
   "textColor": "#1A1A1A",
   "borderRadius": "4px",
   "borderRadiusCorners": {
    "topLeft": "4px",
    "topRight": "4px",
    "bottomRight": "4px",
    "bottomLeft": "4px"
   },
   "shadow": "none"
  },
  "buttonSecondary": {
   "background": "#FFFFFF",
   "textColor": "#1A1A1A",
   "borderRadius": "4px",
   "borderRadiusCorners": {
    "topLeft": "4px",
    "topRight": "4px",
    "bottomRight": "4px",
    "bottomLeft": "4px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://copperhealth.co/images/logo.png",
  "favicon": null,
  "ogImage": null,
  "logoAlt": "Copper Health"
 },
 "__llm_logo_reasoning": {
  "selectedIndex": 0,
  "reasoning": "Selected #0 because it is visible, located in the header, and the alt text matches the brand name 'Copper Health'.",
  "confidence": 0.9,
  "source": "llm"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 1,
   "text": "Get in Touch",
   "reasoning": "Button #1 ('Get in Touch') has a more vibrant background color (#FAF7F2) compared to Button #0, making it stand out as the primary call-to-action."
  },
  "secondary": {
   "index": 0,
   "text": "Learn More",
   "reasoning": "Button #0 ('Learn More') has a neutral background color (#FFFFFF), making it suitable as a secondary action."
  },
  "confidence": 0.95
 },
 "personality": {
  "tone": "professional",
  "energy": "medium",
  "targetAudience": "healthcare professionals"
 },
 "designSystem": {
  "framework": "custom",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.95,
  "colors": 0.9,
  "overall": 0.925
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": true,
   "llmSucceeded": true,
   "finalSource": "llm",
   "rawLogoSelection": {
    "selectedLogoIndex": 0,
    "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and the alt text matches the brand name 'Copper Health'.",
    "confidence": 0.9
   }
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}