# Copper Health Brand Identity

A complete profile of **Copper Health**'s visual system — colors, typography, components, and personality — extracted from https://www.copperhealth.co/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/copper-health
- Machine-readable JSON: https://characterquilt.com/branding/copper-health.json
- Per-page llms.txt: https://characterquilt.com/branding/copper-health/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #9A8C7A |
| Accent | #C9B99A |
| Body Font | Inter |
| Heading Font | Inter |

## Color Palette

- primary: #9A8C7A
- accent: #C9B99A
- background: #FAF7F2
- textPrimary: #1A1A1A
- link: #C9B99A

## Typography

- primary: Inter — https://fonts.google.com/specimen/Inter
- heading: Inter — https://fonts.google.com/specimen/Inter

## Visual Assets

- Logo: https://copperhealth.co/images/logo.png

## UI Components

- buttonPrimary: background=#FAF7F2, textColor=#1A1A1A, borderRadius=4px, shadow=none
- buttonSecondary: background=#FFFFFF, textColor=#1A1A1A, borderRadius=4px, shadow=none

## Brand Personality

Tone: professional · Energy: medium · Audience: healthcare professionals

## Copper Health Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **6 Copper Health Benefits + Sources, Intake & Dangers - SelfDecode Labs**
  - Image: https://labs.selfdecode.com/app/uploads/2019/11/bigstock-128964434-min.jpg
  - Source: https://labs.selfdecode.com/blog/copper/
- **WILL - Teck Resources**
  - Image: https://hiwill.ca/wp-content/uploads/2022/05/Will_Teck_Copper008-min.jpg
  - Source: https://hiwill.ca/work/teck-copper-copper-kills-viruses
- **WILL - Teck Resources**
  - Image: https://hiwill.ca/wp-content/uploads/2022/05/Will_Teck_Copper003-min.jpg
  - Source: https://hiwill.ca/work/teck-copper-copper-kills-viruses
- **Copper's impact on health: examining the benefits and risks**
  - Image: https://media.licdn.com/dms/image/v2/D4D12AQFjmcI5Q0GlwA/article-cover_image-shrink_720_1280/article-cover_image-shrink_720_1280/0/1681895466456?e=2147483647&v=beta&t=T6E_WBZ8bK5r-Lqzo5hhoQfHRWXwVY83HrEAEnOg7g4
  - Source: https://www.linkedin.com/pulse/coppers-impact-health-examining-benefits

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
