# ControlHub Brand Identity

A complete profile of **ControlHub**'s visual system — colors, typography, components, and personality — extracted from https://controlhub.com/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/controlhub
- Machine-readable JSON: https://characterquilt.com/branding/controlhub.json
- Per-page llms.txt: https://characterquilt.com/branding/controlhub/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #F96617 |
| Accent | #F96617 |
| Body Font | Roboto |
| Heading Font | Helvetica Neue |

## Color Palette

- primary: #F96617
- secondary: #1B264F
- accent: #F96617
- background: #FFFFFF
- textPrimary: #283338
- link: #283338

## Typography

- primary: Roboto — https://fonts.google.com/specimen/Roboto
- heading: Helvetica Neue — https://fonts.google.com/specimen/Helvetica+Neue

## Visual Assets

- Logo: 
- Favicon: 
- Social card (og:image):

## UI Components

- buttonPrimary: background=#F96617, textColor=#FFFFFF, borderRadius=12px, shadow=none
- buttonSecondary: background=#C1DFEF, textColor=#0000EE, borderRadius=20px, shadow=rgba(0, 0, 0, 0.2) 10px 10px 10px -8px

## Brand Personality

Tone: professional · Energy: medium · Audience: business professionals

## ControlHub Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Procurement Software for total spending control | ControlHub**
  - Image: 
  - Source: [ControlHub](https://www.controlhub.com/)
- **Procurement**
  - Image: .png)
  - Source: [Blog](https://www.controlhub.com/resources/blog/procurement)
- **Purchase Order Approval Software for hardware procurement | ControlHub**
  - Image: 
  - Source: [Purchase Approval Software](https://www.controlhub.com/purchase-approval-software)
- **Top 8 Supply Chain Publications Every Professional Should Follow**
  - Image: 
  - Source: [Supply Chain Publications](https://www.controlhub.com/blog/supply-chain-publications)
- **Purchasing Requisition System Software | ControlHub**
  - Image: 
  - Source: [Purchasing Requisition System Software](https://www.controlhub.com/purchasing-requisition-system-software)
- **Top 8 Supply Chain Publications Every Professional Should Follow**
  - Image: 
  - Source: [Supply Chain Publications](https://www.controlhub.com/blog/supply-chain-publications)

## Working with these fonts

Not found on Google Fonts? Suggestions for finding fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font".
3. Hard-reload the page and navigate — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download.
5. View the page's CSS and copy the matching @font-face declarations.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
