# ContraForce Brand Identity

A complete profile of **ContraForce**'s visual system — colors, typography, components, and personality.

## Quick Facts

| Field   | Value     |
|---------|-----------|
| Primary | #2563EB   |
| Accent  | #2563EB   |
| Body Font | General Sans |
| Heading Font | General Sans |

## Color Palette

- primary: #2563EB
- secondary: #00172E
- accent: #2563EB
- background: #0B1120
- textPrimary: #0B1120
- link: #0B1120

## Typography

- primary: General Sans — https://fonts.google.com/specimen/General+Sans
- heading: General Sans — https://fonts.google.com/specimen/General+Sans

## Visual Assets

- Logo: 
- Favicon: 
- Social card (og:image):

## UI Components

- buttonPrimary: background=#2563EB, textColor=#FFFFFF, borderRadius=8px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(37, 87, 249, 0.4) 0px 4px 20px 0px
- buttonSecondary: background=#001A33, textColor=#F1F5F9, borderColor=#202636, borderRadius=12px, shadow=none

## Brand Personality

Tone: professional · Energy: medium · Audience: businesses using Microsoft security solutions

## ContraForce Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **ContraForce wins a Top InfoSec Innovator Award** 
  - Image: .png) 
  - Source: [Link](https://www.contraforce.com/blog/contraforce-wins-a-top-infosec-innovator-award)
- **ContraForce wins a Top InfoSec Innovator Award**
  - Image:  
  - Source: [Link](https://www.contraforce.com/blog/contraforce-wins-a-top-infosec-innovator-award)
- **ContraForce — AI Security Delivery Platform for Microsoft Sentinel + Defender**
  - Image:  
  - Source: [Link](https://contraforce.com/)
- **ContraForce — AI Security Delivery Platform for Microsoft Sentinel + Defender**
  - Image:  
  - Source: [Link](https://contraforce.com/)
- **ContraForce — AI Security Delivery Platform for Microsoft Sentinel + Defender**
  - Image:  
  - Source: [Link](https://contraforce.com/)

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
 "colorScheme": "dark",
 "fonts": [
  {
   "family": "General Sans",
   "role": "body"
  }
 ],
 "colors": {
  "primary": "#2563EB",
  "secondary": "#00172E",
  "accent": "#2563EB",
  "background": "#0B1120",
  "textPrimary": "#0B1120",
  "link": "#0B1120"
 },
 "typography": {
  "fontFamilies": {
   "primary": "General Sans",
   "heading": "General Sans"
  },
  "fontStacks": {
   "heading": [
    "General Sans",
    "system-ui",
    "-apple-system",
    "Segoe UI",
    "sans-serif"
   ],
   "body": [
    "General Sans",
    "system-ui",
    "-apple-system",
    "Segoe UI",
    "sans-serif"
   ],
   "paragraph": [
    "General Sans",
    "system-ui",
    "-apple-system",
    "Segoe UI",
    "sans-serif"
   ]
  },
  "fontSizes": {
   "h1": "64px",
   "h2": "16px",
   "body": "16px"
  }
 },
 "spacing": {
  "baseUnit": 2,
  "borderRadius": "0px"
 },
 "components": {
  "buttonPrimary": {
   "background": "#2563EB",
   "textColor": "#FFFFFF",
   "borderRadius": "8px",
   "borderRadiusCorners": {
    "topLeft": "8px",
    "topRight": "8px",
    "bottomRight": "8px",
    "bottomLeft": "8px"
   },
   "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(37, 87, 249, 0.4) 0px 4px 20px 0px"
  },
  "buttonSecondary": {
   "background": "#001A33",
   "textColor": "#F1F5F9",
   "borderColor": "#202636",
   "borderRadius": "12px",
   "borderRadiusCorners": {
    "topLeft": "12px",
    "topRight": "12px",
    "bottomRight": "12px",
    "bottomLeft": "12px"
   },
   "shadow": "none"
  }
 },
 "images": {
  "logo": "https://www.contraforce.com/contraforce-logo.png",
  "favicon": "https://www.contraforce.com/favicon.svg",
  "ogImage": "https://contraforce.com/og-image.png",
  "logoHref": "/",
  "logoAlt": "ContraForce"
 },
 "__llm_logo_reasoning": {
  "selectedIndex": 0,
  "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'ContraForce'.",
  "confidence": 0.95,
  "source": "llm"
 },
 "__llm_button_reasoning": {
  "primary": {
   "index": 0,
   "text": "Start now",
   "reasoning": "Button #0 'Start now' uses the vibrant brand color #2563EB, which is a strong indicator of a primary CTA. The text is action-oriented, encouraging immediate engagement."
  },
  "secondary": {
   "index": 1,
   "text": "Deploy your AI agentsSecurity Delivery Agents handle triage, investigation, enrichment, and response",
   "reasoning": "Button #1 has a neutral background color #001A33, which contrasts with the primary button's vibrant color. It serves as a secondary action with supportive text."
  },
  "confidence": 0.95
 },
 "personality": {
  "tone": "professional",
  "energy": "medium",
  "targetAudience": "businesses using Microsoft security solutions"
 },
 "designSystem": {
  "framework": "tailwind",
  "componentLibrary": ""
 },
 "confidence": {
  "buttons": 0.95,
  "colors": 0.9,
  "overall": 0.925
 },
 "__llm_metadata": {
  "logoSelection": {
   "llmCalled": true,
   "llmSucceeded": true,
   "finalSource": "llm",
   "rawLogoSelection": {
    "selectedLogoIndex": 0,
    "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'ContraForce'.",
    "confidence": 0.95
   }
  },
  "buttonClassification": {
   "llmCalled": true,
   "llmSucceeded": true
  }
 }
}
```