Continue Brand Identity

A complete profile of Continue's visual system — colors, typography, components, and personality — extracted from https://continue.dev. Built for designers, agents, and AI tools.

• Page: https://characterquilt.com/branding/continue
• Machine-readable JSON: https://characterquilt.com/branding/continue.json
• Per-page llms.txt: https://characterquilt.com/branding/continue/llms.txt

Quick Facts

Color Palette

• primary: #161434
• secondary: #FDECEC
• accent: #16A34A
• background: #FFFFFF
• textPrimary: #020817
• link: #020817

Typography

• primary: IBM Plex Sans — https://fonts.google.com/specimen/IBM+Plex+Sans
• heading: IBM Plex Sans — https://fonts.google.com/specimen/IBM+Plex+Sans

Visual Assets

• Logo:
• Favicon:

UI Components

• input: background=#FFFFFF, textColor=#000000, borderColor=#D9D9D9, borderRadius=12px, shadow=none
• buttonPrimary: background=#161434, textColor=#FFFFFF, borderRadius=0px, shadow=none
• buttonSecondary: background=#16A34A, textColor=#FFFFFF, borderRadius=9999px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px

Brand Personality

Tone: professional · Energy: medium · Audience: software developers and tech companies

Continue Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

• MCP servers | Continue Docs
  • Image:
  • Source: https://docs.continue.dev/customize/mcp-tools
• Blog | Continue
  • Image:
  • Source: https://blog.continue.dev/
• Continue
  • Image:
  • Source: https://s3.continue.dev/
• Blog | Continue
  • Image:
  • Source: https://blog.continue.dev/
• Install | Continue Docs
  • Image:
  • Source: https://docs.continue.dev/ide-extensions/install
• Blog | Continue
  • Image:
  • Source: https://blog.continue.dev/

Working with these fonts

Not found on Google Fonts? Follow these steps if you have permission to use the fonts:

• Open the company's homepage in a browser with DevTools open.
• In the Network tab, filter by "Font".
• Reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
• For each captured font URL: right-click → Save As to download the file locally.
• View the page's CSS and copy out the matching @font-face declarations. Rewrite each src: url(...) to point to your local file path.

Check availability for usage — most proprietary fonts are licensed.