# Concourse Brand Identity

A complete profile of **Concourse**'s visual system — colors, typography, components, and personality — extracted from https://concourse.co/. Built for designers, agents, and AI tools.

## Quick Facts

| Field | Value |
|---|---|
| Primary | #1E293B |
| Accent | #0F172A |
| Body Font | Silka |
| Heading Font | Archia |

## Color Palette

- primary: #1E293B
- secondary: #94A3B8
- accent: #0F172A
- background: #FFFFFF
- textPrimary: #0F172A
- link: #0F172A

## Typography

- primary: Silka — https://fonts.google.com/specimen/Silka
- heading: Archia — https://fonts.google.com/specimen/Archia

## Visual Assets

- Logo: 
- Favicon: 
- Social card (og:image):

## UI Components

- input: background=transparent, textColor=#FFFFFF, borderColor=null, borderRadius=0px, shadow=none
- buttonPrimary: background=#0F172A, textColor=#F8FAFC, borderRadius=2px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 1px 3px 0px, rgba(0, 0, 0, 0.1) 0px 1px 2px -1px
- buttonSecondary: background=#FFFFFF, textColor=#1E293B, borderRadius=2px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 1px 3px 0px, rgba(0, 0, 0, 0.1) 0px 1px 2px -1px

## Brand Personality

Tone: professional · Energy: medium · Audience: corporate finance teams

## Concourse Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Concourse Reporting Agent: Automating Financial Reporting**  
  - Image:   
  - Source: [Link](https://www.concourse.co/insights/ai-reporting-agent)  
- **Top AI in Finance Blogs and Newsletters to Follow**  
  - Image:   
  - Source: [Link](https://www.concourse.co/insights/best-ai-finance-newsletters-blogs)  
- **Balancing Flexibility and Automation**  
  - Image:   
  - Source: [Link](https://www.concourse.co/insights/flexibility-and-automation-with-ai)  
- **Top AI in Finance Blogs and Newsletters to Follow**  
  - Image:   
  - Source: [Link](https://www.concourse.co/insights/best-ai-finance-newsletters-blogs)  
- **Concourse for Data Teams | Concourse**  
  - Image:   
  - Source: [Link](https://www.concourse.co/teams/data)  
- **Top AI in Finance Blogs and Newsletters to Follow**  
  - Image:   
  - Source: [Link](https://www.concourse.co/insights/best-ai-finance-newsletters-blogs)

## Working with these fonts

Not found on Google Fonts? Instructions include steps for local font download. Only use this if you have permission to use brand assets.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {"family": "Silka","role": "body"},
    {"family": "Archia","role": "heading"}
  ],
  "colors": {
    "primary": "#1E293B",
    "secondary": "#94A3B8",
    "accent": "#0F172A",
    "background": "#FFFFFF",
    "textPrimary": "#0F172A",
    "link": "#0F172A"
  },
  "typography": {
    "fontFamilies": {"primary": "Silka","heading": "Archia"},
    "fontStacks": {
      "heading": ["Archia","sans-serif"],
      "body": ["Silka","sans-serif"],
      "paragraph": ["Silka","sans-serif"]
    },
    "fontSizes": {"h1": "96px","h2": "12px","body": "14px"}
  },
  "spacing": {"baseUnit": 4,"borderRadius": "2px"},
  "components": {
    "input": {"background": "transparent","textColor": "#FFFFFF","borderColor": null,"borderRadius": "0px","shadow": "none"},
    "buttonPrimary": {"background": "#0F172A","textColor": "#F8FAFC","borderRadius": "2px","shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 1px 3px 0px, rgba(0, 0, 0, 0.1) 0px 1px 2px -1px"},
    "buttonSecondary": {"background": "#FFFFFF","textColor": "#1E293B","borderRadius": "2px","shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 1px 3px 0px, rgba(0, 0, 0, 0.1) 0px 1px 2px -1px"}
  },
  "images": {
    "logo": "https://www.concourse.co/images/concourse-logo-white.svg",
    "favicon": "https://www.concourse.co/apple-touch-icon.png",
    "ogImage": "https://concourse.co/og.png"
  }
}
```